# Tru Kids Brands jobs and careers

> 0 open roles at Tru Kids Brands as of October 23, 2026. Source: https://www.thejobsmap.com/company/tru-kids-brands

Tru Kids is the proud parent of beloved brands, including Toys“R”Us®, Babies“R”Us®, Geoffrey the Giraffe®, Journey Girls®, Fastlane®, True Heroes®, You & Me®, Imaginarium®, and Just Like Home®. Established in 2019, Tru Kids is focused on growing its family of brands through innovative partnerships that deliver kid-and-parent-focused experiences that expand beyond traditional retails concepts in the physical and digital spaces. Within the Tru Kids portfolio, Toys“R”Us®, Babies”R”Us®, and Geoffrey® brands continue to be powerful with a wide retail presence across Asia, Middle East, Africa, and Europe. The company delivers a wealth of services to our valued license partners around the world, in addition to design and development of over 20 additional established brands. The company has offices in New Jersey, USA, Hong Kong & Shenzhen, China. Tru Kids is a new company celebrating over 70 years of heritage with an expert team focused on families, kids, and play.

## Key facts

| | |
|---|---|
| Open roles | 0 |
| Headquarters | Wayne, NJ, United States |
| Founded | 2019 |
| Employees | 51 to 100 |
| Industries | Retail, Brand Marketing, Toys |
| Website | https://trukidsbrands.com |

## Leadership

- Yehuda Shmidman, Chairman & CEO, WHP Global
- Rich Ryan, Executive Director
- Kim Miller Olko, CMO & President, Toys“R”Us Studios
- Effy Zinkin, COO, WHP Global
- Stanley Silverstein, Chief Commercial Officer, WHP Global
- Brian Maeda, Chief Business Development Officer

## Common questions

### Is Tru Kids Brands hiring right now?

Tru Kids Brands has no open roles listed as of October 23, 2026. Roles appear here as soon as they are posted on Tru Kids Brands's careers site.

### Where is Tru Kids Brands headquartered?

Tru Kids Brands is headquartered in Wayne, NJ, United States and was founded in 2019.

### Who leads Tru Kids Brands?

Yehuda Shmidman, Chairman & CEO, WHP Global, is at the top of Tru Kids Brands's org chart.

### How do I apply for a job at Tru Kids Brands?

Pick a role on Tru Kids Brands's TheJobsMap page and select Apply. Every listing links to the original posting on Tru Kids Brands's own careers site, so you apply directly with the employer.