Performance Marketer - Webimax

What we want: We are seeking a high-performance marketer with proven experience in B2B lead generation for the North America market. The role focuses on driving qualified leads (MQL → SQL) with lead generation agency background and strong ownership of pipeline and revenue outcomes. Who we are: Vertoz (NSEI: VERTOZ), an AI-powered Mad.

Tech and Cloud. Tech Platform offering Digital Advertising, Marketing and Monetization (Mad. Tech) & Digital Identity, and Cloud Infrastructure (Cloud. Tech) caters to Businesses, Digital Marketers, Advertising Agencies, Digital Publishers, Cloud Providers, and Technology companies. For more details, please visit our website here..

Webimax: A leader in digital marketing, Webi. Max provides Search Engine Optimization (SEO), Paid Search, Social Media, Website Design & Development, Reputation Management, Lead Generation and Consulting services for hundreds of clients in dozens of industries all over the world.

What you will do

•Paid Campaign Management: Plan, execute, and scale campaigns across Google Ads (Search, Display, YouTube) Meta (Facebook, Instagram) LinkedIn Ads (critical for B2B) Tik. Tok, X (Twitter) and Bing. Focus on Lead generation campaigns, Conversion optimization, Funnel-based targeting. •B2B Lead Generation (Core): Generate qualified leads for North America markets Target: CMOs, Demand Gen Heads Founders, CEOs Industry verticals (Legal, SMBs, SaaS, Home Services, etc.)

Optimize for: Cost per SQL (not just CPL) Lead quality & conversion •Campaign Optimization: A/B test: Ad creatives, Messaging, Landing pages and Audience segments. Improve: CPL, CAC, ROAS Conversion rates Manage tracking: Pixels, events, attribution •Analytics & Reporting: Track performance using Google Analytics, Ad platform dashboards, CRM integrations Report on Leads generated, SQL conversion, ROI / pipeline contribution •Budget & Scale: Manage and allocate budgets efficiently Scale winning campaigns aggressively Maintain cost efficiency while improving quality •Collaboration: Work with Content team (landing pages, messaging) Design team (creatives) Sales/BD team (lead quality feedback) •Innovation & Growth: Experiment with New ad formats new channels (CTV, DOOH integration) Identify new opportunities for pipeline growth Requirements •4–7 years experience in performance marketing.

•Mandatory: Experience in B2B lead generation for North America. •Background in lead generation agency preferred. •Strong expertise in Google Ads, Meta Ads, LinkedIn Ads, Tik. Tok , bing Ads. •Experience with: Conversion tracking, attribution models CRM + marketing automation tools. •Strong understanding of B2B funnels Lead qualification (MQL → SQL) ROI-driven marketing.

•Optimize campaigns for revenue outcomes, not just traffic.

Benefits

•No dress codes •5 days working •24 Annual Leaves •International Presence •Celebrations •Team outings