Require a Digital Planning (Branding) + Execution in Mumbai

KEY RESPONSIBILITIES

• Multi-Channel Strategic Architecture: Designing, deploying, and managing data-driven digital media planning frameworks and scaled performance marketing initiatives across diverse enterprise client portfolios. * Performance-Led Capital Deployment: Orchestrating end-to-end campaign operations focused on aggressive lead generation models, optimization of customer acquisition costs (CAC), and maximization of lifetime value metrics.

• Full-Funnel Brand Governance: Translating client business objectives into structured, high-impact branding campaigns that balance top-of-funnel awareness mechanics with real-time conversion velocities. * Dashboard Execution & Diagnostics: Monitoring daily campaign telemetry across major ad networks (Google Ads, Meta Ads, Programmatic landscapes) to adjust bidding, targeting, and creative assets under fluid market conditions.

• Stakeholder Management: Coordinating directly with internal creative teams, client brand managers, and external media networks to ensure seamless campaign tracking and boardroom-ready performance reporting.

Requirements

• Ecosystem Foundation: Verifiable professional success operating within established digital media agencies, network advertising groups, or performance-driven direct-to-consumer (D2C) marketing consulting matrices. * Domain Foundations: Deep technical literacy with modern digital planning tools, tracking infrastructure, audience profiling mechanisms, and multi-channel attribution configurations.

• Attributes: High analytical reasoning capacity, precise budgetary control mechanics, strong solution-driven communication skills, and an intense bias for execution accuracy.