Job description
Requirements
Job Title:Digital Marketing Executive Experience: 1–3 Years Location: Chennai, India About Verifitech India Info Pvt Ltd: Verifitech India Info Pvt Ltd is a leading provider of Background Verification and HR Services, helping organizations make informed hiring decisions. We are looking for a Digital Marketing Executive to drive our online presence and lead generation efforts.
Key Responsibilities
- SEO & SEM: Manage on-page and off-page SEO, Google Ads, and paid campaigns to improve rankings and drive traffic.
- Social Media Marketing: Plan, create, and post engaging content on LinkedIn, Facebook, and other platforms.
- Email Marketing: Design and run targeted email campaigns for lead nurturing.
- Content Marketing: Collaborate with the content team for blogs, case studies, and website content.
- Analytics & Reporting: Monitor campaign performance using Google Analytics and other tools, and prepare regular reports.
- Lead Generation Support: Work with the sales team to generate quality leads via digital channels.
Preferred Qualifications
- Bachelor’s degree in Marketing, Communications, or related field.
- 1–3 years of experience in Digital Marketing, preferably in B2B or service-based companies.
- Proficiency in SEO, SEM, Google Ads, Analytics, and social media tools.
- Knowledge of basic design tools (Canva/Photoshop) for creatives is an added advantage.
- Strong communication, analytical, and problem-solving skills.
Benefits
- Competitive salary with Performance-based incentives.
- Career growth in a dynamic work environment.
- Opportunities to learn advanced digital marketing strategies.