Senior Manger - Social Media

• Own and execute Flat world Solutions' LinkedIn strategy, including company page growth, executive thought leadership, employee advocacy, and audience engagement.

• Develop and manage Instagram content focused on employer branding, company culture, employee stories, events, and brand awareness.
• Create and maintain a monthly social media content calendar aligned with business goals and marketing campaigns.
• Develop compelling content including posts, articles, thought leadership pieces, employee stories, case study highlights, videos, and social campaigns.
• Manage and optimize LinkedIn and Meta paid campaigns to support brand visibility and lead generation objectives.
• Collaborate with Sales, HR, Delivery, and Leadership teams to identify content opportunities and success stories.
• Drive community engagement through comments, conversations, and industry networking.
• Build relationships with customers, prospects, employees, industry influencers, and strategic partners across social platforms.
• Monitor brand mentions, industry discussions, competitor activity, and emerging social media trends.
• Manage online reputation and social listening initiatives.
• Track and analyze social media performance, providing actionable insights and recommendations.
• Work with internal and external creative resources to develop engaging visual and multimedia content.

Requirements

• 10+ years of hands-on experience managing B2B social media programs at the company level.
• Experience marketing IT services, outsourcing, consulting, technology, or professional services organizations.
• Strong expertise in LinkedIn marketing, including company page management, employee advocacy, executive branding, LinkedIn Ads, Sales Navigator, and analytics.
• Experience managing Instagram for brand building, employer branding, and audience engagement.
• Proven ability to create content that drives engagement, brand awareness, and business outcomes.
• Strong copywriting and storytelling skills with the ability to simplify complex B2B services into compelling social content.
• Experience managing paid social campaigns on LinkedIn and Meta platforms.
• Familiarity with social media management tools such as Hoot suite Sprout Social, or Buffer.
• Working knowledge of Google Analytics, campaign tracking, and social media reporting.
• Experience with CRM platforms such as HubSpot or Salesforce is preferred.
• Understanding of B2B buyer journeys, content marketing, employee advocacy, and social selling.
• Experience with AI-assisted content creation and automation tools.
• Excellent written and verbal communication skills.
• Ability to work independently while collaborating effectively with cross-functional and global teams.

Preferred Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, Business, or a related field.
• MBA or relevant certifications in Digital Marketing or Social Media Marketing will be an advantage.