Job description
Lead incubation and revenue delivery of innovation platforms across priority channels and consumption occasions Translate early-stage ideas into scalable commercial models and GTM strategies Develop test-and-learn frameworks and replicable playbooks to accelerate speed and de-risk scaling Collaborate closely with cross-functional teams (Marketing, Sales, R&D, Insights, Supply) and key customers to deliver outcomes Partner with Innovation Head and global teams to prioritize, refine, and roll out innovation bets across markets Build external partnerships and ensure financial discipline and ROI tracking for incubation investments - 5~10 years in Marketing / Customer Marketing / Premium channel private lable management
- Proven experience in building and scaling new businesses or innovation platforms
- Strong commercial and revenue ownership mindset
- Experience operating without direct teams, influencing senior stakeholders
- Experience in channel / customers especially private lable experience preferred Overview Drive end-to-end incubation and commercial delivery of innovation platforms in China, working cross-functionally to build and execute scalable, market-ready business models.
Responsibilities
Lead incubation and revenue delivery of innovation platforms across priority channels and consumption occasions Translate early-stage ideas into scalable commercial models and GTM strategies Develop test-and-learn frameworks and replicable playbooks to accelerate speed and de-risk scaling Collaborate closely with cross-functional teams (Marketing, Sales, R&D, Insights, Supply) and key customers to deliver outcomes Partner with Innovation Head and global teams to prioritize, refine, and roll out innovation bets across markets Build external partnerships and ensure financial discipline and ROI tracking for incubation investments Qualifications - 5~10 years in Marketing / Customer Marketing / Premium channel private lable management
- Proven experience in building and scaling new businesses or innovation platforms
- Strong commercial and revenue ownership mindset
- Experience operating without direct teams, influencing senior stakeholders
- Experience in channel / customers especially private lable experience preferred