Marketing Associate – Tea Brand (ID 1368)

 Execute and optimize performance marketing campaigns across digital platforms.  Support campaign planning, audience targeting, budget tracking, and performance analysis.  Coordinate with internal and external stakeholders to ensure timely campaign delivery.  Manage social media scheduling and publishing across brand channels.

 Monitor and engage with online communities, responding to customer queries and comments.  Track social engagement metrics and recommend actions to improve community growth.  Develop compelling marketing copy for social media, websites, email campaigns, and digital advertisements.  Support content creation initiatives, including short-form video development and channel management.

 Ensure all content aligns with brand voice and communication guidelines.  Build and maintain marketing dashboards to track campaign, social, and e-commerce performance.  Generate regular reports and insights to support marketing decision-making.  Analyze customer and channel performance trends.

Requirements

 Bachelor's degree in Marketing, Communications, Business, or a related field.  1–3 years of experience in digital marketing, social media, content marketing, or ecommerce.  Strong copywriting and communication skills.  Excellent storytelling skills  Familiarity with social media platforms, marketing analytics tools, CRM systems, and email marketing platforms.

 Experience with D2C brands, consumer products, food & beverage, or FMCG categories is preferred.  Strong organizational skills and ability to manage multiple projects simultaneously