
Job description
As a Senior Sales Engineer, you will be responsible for driving enterprise sales of Switch. On's AI Vision Inspection and Industrial Automation solutions across the Tamil Nadu region. You will work closely with manufacturing customers to understand their quality inspection challenges, conduct product demonstrations and line trials, and deliver consultative, ROI-driven solutions.
This is an Individual Contributor (IC) role focused on new business acquisition, account growth, and achieving revenue targets.
Key Responsibilities
Drive end-to-end B2B sales of AI Vision Inspection, Machine Vision, and Industrial Automation solutions. Identify, qualify, and develop new business opportunities across Automotive, FMCG, Pharmaceuticals, Electronics, and Manufacturing sectors. Build and manage relationships with key stakeholders including Plant Heads, Quality Heads, Manufacturing Heads, and CXOs.
Conduct customer meetings, technical presentations, product demonstrations, and line trials to showcase solution capabilities. Develop account strategies, manage sales pipelines, and drive opportunities through successful closure. Prepare technical proposals, commercial quotations, and ROI-driven business cases. Collaborate with Solutions, Engineering, and Customer Success teams to ensure seamless customer onboarding and implementation.
Achieve and exceed assigned revenue targets while expanding market presence across Tamil Nadu. Travel extensively across the assigned territory for customer meetings, demos, and business development activities.
Requirements
Experience & Background 4–6+ years of experience in industrial automation, Special Purpose Machines (SPM), Machine Vision, AOI (Automated Optical Inspection), metrology/measurement systems, or Cap. Ex equipment sales. Prior experience selling Machine Vision or industrial automation solutions, or competing with leading players in this space.
Strong consultative and solution-selling experience with enterprise manufacturing customers. Bachelor's degree in Engineering (Electronics, Electrical, Instrumentation, Mechanical, or a related discipline) preferred. Market Knowledge Strong network within Automotive, FMCG, Pharmaceuticals, Electronics, Heavy Engineering, and Manufacturing industries.
Good understanding of Tamil Nadu's industrial clusters, including Chennai, Kanchipuram, Hosur, Coimbatore, Trichy, Madurai, and surrounding regions. Proven ability to penetrate enterprise accounts and grow existing customer relationships. Existing relationships with channel partners, system integrators, or industrial distributors will be an added advantage.
Sales & Technical Skills Demonstrated track record of achieving or exceeding annual sales targets of ₹2 Crore+. Strong understanding of Factory Automation, Machine Vision, Quality Inspection Systems, SPMs, PLCs, IIoT, and Industrial Sensors. Experience in account mapping, identifying decision-makers, conducting technical demonstrations, managing POCs/line trials, and closing enterprise deals.
Ability to prepare technical presentations, proposals, and ROI-based business cases. Experience managing medium-to-long B2B sales cycles with deal sizes of ₹10 Lakhs or more. Core Competencies Excellent communication, presentation, negotiation, and stakeholder management skills. Entrepreneurial mindset with the ability to independently build and grow a territory.
Strong analytical thinking, problem-solving, and consultative selling skills. Self-driven, target-oriented, and comfortable working in a fast-paced startup environment. Willingness to travel extensively across Tamil Nadu and occasionally to other regions. Work Model Individual Contributor (IC) role. Approximately 60% field sales and customer meetings and 40% office-based work, subject to business requirements.
Benefits
Work with passionate people solving some of the industry's most complex challenges. Industry-leading incentive payouts because we value and reward your performance. Be part of a fast-growing startup where your work creates meaningful impact. Travel support with comfortable commute options: For journeys under 10 hours: AC Bus or AC Train.
For longer journeys: Flight, Car/Cab, AC Train, or AC Bus (based on distance and business requirements). Stay at comfortable, quality hotels during business travel because we care about your well-being. Daily food allowance during official business travel. Accommodation provided during the 2 weeks training period (where applicable).