Senior Editor (Video + Design | Social, Amazon & Growth)

Role Summary

We’re not looking for just a video editor or just a designer. We’re hiring a performance-first creative editor who can edit + design to turn raw footage and ideas into high-performing creatives across: Social media Paid ads Amazon / marketplace Your mandate is simple: Create content that stops scroll, holds attention, and drives conversion.

You will work closely with: Social Media Manager Videographer Growth & Performance Team Copywriters Designers What You Will Own (KRAs)

1. High-Performance Video Editing (Core Ownership) Edit: Reels / Shorts UGC content Ad creatives Product demos Focus on: First 3-second hook Pacing & retention Clear messaging You are responsible for: “Does this video stop scroll and hold attention?”
2. Multi-Platform Creative Adaptation Adapt content for: Social media (Instagram, YouTube Shorts) Paid ads (Meta, Google, YouTube) Amazon (product videos, A+ content) You are responsible for: “Does this creative work in its platform context?”
3. Design + Visual Layer Integration Design: Thumbnails Text overlays Static creatives Amazon visuals Ensure: Clean layout High readability Premium feel You are responsible for: “Does this look credible and high-quality?”
4. Creative Variation Engine Create: Multiple variations from the same footage Different hooks, cuts, and formats You are responsible for: “How many testable creatives can we generate?”
5. Amazon Creative Optimization Edit and design: Product videos A+ content visuals Feature highlights You are responsible for: “Does this improve conversion on Amazon?”
6. Performance-Driven Iteration (Critical) Work with Growth team to: Analyze performance data Identify winning edits Translate insights into: Better edits Faster iterations You are responsible for: “How do our creatives improve every week?”
7. Cross-Team Collaboration Collaborate with: Copywriters (scripts → execution) Videographers (footage → output) Designers (visual consistency) KPIs (How You’ll Be Measured) Core Metrics Watch Time / Retention Rate % of viewers watching till end Hook Effectiveness (First 3 Seconds) Scroll-stop rate CTR (Click Through Rate) Target: +15–30% improvement via edits Conversion Rate Contribution (CVR) Impact on: Landing pages Amazon listings Creative Output Velocity Target: 20–40 edited pieces/week Variation Output 3–5 variations per asset Turnaround Time (TAT) Fast turnaround from raw footage to final output Platform Adaptation Quality Performance across: Social Ads Amazon What “Good” Looks Like Edits feel: Native Fast Engaging Designs are: Clean Readable Premium Thinks in: Hooks Cuts Variations Can clearly answer: “Why did this edit perform?” What We Don’t Want Cinematic-only editors Designers who don’t understand video Editors who ignore performance data Slow, perfection-over-speed workflows Requirements Must-Have Skills Strong expertise in: Adobe Premiere Pro / Final Cut Pro After Effects Canva / Photoshop / Figma Proven experience with: UGC-style editing D2C content Short-form video Bonus (Nice to Have) Experience in: Health / Wellness category Understanding of: Amazon marketplace creatives Basic knowledge of: Performance marketing Final Note This is not a traditional editing role. This is about building a high-velocity creative engine that drives: Attention Trust Conversion We’re looking for someone who can think like a marketer and execute like a creator.