Trade Marketing Manager – Benghazi
Job description
On behalf of our client, we are seeking to appoint a (Trade Marketing Manager) in Benghazi. The role involves leading trade marketing strategies, managing promotions, and strengthening the company’s market presence in Libya.
Responsibilities
Build and maintain a strong relationship with the Benghazi Sales Team. Achieve the Benghazi Sales Plan as provided by the line manager. Meet Wholesale monthly and quarterly targets. Collaborate closely with our importer in Benghazi to enhance our market presence and drive sales growth. Work closely with the Importer Team to maximize distribution opportunities and minimize out-of-stock situations by proactively communicating these – Distribution Gap Monitor.
Acquire comprehensive market insights, understand market dynamics, and evaluate competition in all tobacco segments in Benghazi Collaborate with the line manager to provide guidance and direction to the local Trade Marketing Representatives team on a day-to-day basis. Sustain market research initiatives and deliver concise summary reports, ensuring effective data collection and actionable conclusions.
This data underpins ongoing development strategies for the market. Submit monthly activity reports to the Libya market manager, outlining accomplishments and proposing forthcoming steps. Carry out any other tasks reasonably required for this position.
Requirements
Strategic sales planning,trade marketing, Team leadership to drive revenue and distribution. Key skills include data-driven decision-making (analyzing market trends and sales KPIs), negotiation, relationship management, and proficiency in CRM/reporting tools (e.g., Excel). coaching teams to meet targets. University Graduate or Higher.
Minimum of 5 years of experience in FMCG, Distribution / Marketing. English language required.