Meituan

Marketing Manager / Assistant Marketing Manager

Meituan

香港特别行政区Posted Apr 23, 2026

Job description

亮点 / Highlights: Fast growing and international business!

岗位职责 / Duties: • Develop and implement comprehensive brand marketing strategies that align with Keeta's vision and goals, focusing on driving brand awareness and achieving business targets. • Formulate branding campaigns, including thematic, tactical, seasonal advertising, joint promotions, and event planning. Collaborate with cross-functional teams, including product, operations, and design. • Identify and establish strategic partnerships with restaurants to create joint promotion opportunities. • Track and analyze key marketing metrics to measure campaign effectiveness, providing data-driven recommendations for optimization. • Manage marketing budgets effectively to ensure optimal resource allocation. • Stay informed about industry developments and best practices to foster continuous improvement and innovation.