Job description
We value our people and encourage everyone to grow professionally. If you think this opportunity is right for you, we encourage you to apply! Job Description: Key Responsibilities
- Product Marketing Strategy & Portfolio Management Develop and execute global marketing strategies and annual plans for assigned B2B and B2C product categories Manage the full product lifecycle: innovation, positioning, launch, growth, and optimisation Define value propositions, messaging, and differentiation strategies
- B2B Marketing & Customer Engagement Lead B2B marketing programmes for customer acquisition, retention, and value creation Develop differentiated solutions and positioning for industrial and institutional customers Produce customer-facing assets (technical decks, application concepts, sales toolkits)
- B2C / Consumer Product Marketing Drive brand and product campaigns across digital, retail, and channel platforms Ensure consistency in brand positioning, storytelling, and consumer engagement.
- Cross-Business Unit Marketing Support Provide marketing support to NBPOL, Minamas, and other SD Guthrie business units Support market entry, product launches, and commercialisation aligned with group branding and sustainability narratives
- Market Intelligence, Launch & Performance Management Lead market research, competitor analysis, and customer insight generation Execute go-to-market plans with R&D, sales, and operations Track KPIs such as revenue growth, margins, market share, campaign ROI, and customer engagement Job Requirements Education / Professional Qualification Bachelor’s Degree in Marketing, Business, or related field MBA or postgraduate qualification is an added advantage Professional Experience Minimum 6–10 years in product marketing, category marketing, or related roles Proven exposure to both B2B and B2C marketing environments Preferred industry experience: FMCG, agribusiness, oleochemicals, or food ingredients Strong track record in product launches and portfolio management To apply, please submit your resume and cover letter outlining your interest for this role.