Job description
KEY RESPONSIBILITIES
Assist in building and developing trade marketing and category plans to help deliver the annual plan and grow profitable share. Contribute to the development and execution of Brand strategy for local/regional/global brands under guidance, ensuring consistency with Brand architecture and activation plans. Support On Trade marketing execution, ensuring Brand Activations are embedded in the commercial calendar and that sales resources are aligned to activation needs.
Collaborate with Marketing Operations, Sales Support, Activation & Brand Managers and other key stakeholders to support the development and implementation of brand and trading strategies. Coordinate in-market Trade Marketing activities to ensure activations are delivered OTIF, contributing to excellent in-outlet execution.
Assist in preparing NPI and Brand Activations for launch, ensuring readiness across relevant teams. Maintain monthly BTL budget trackers and support reconciliation processes. Highlight risks and opportunities in the budget and support monthly reviews with the Leadership team. Ensure campaign setup is aligned to budget and charged to the correct budget line.
Execute relevant MWB activities and support local teams in delivering aligned execution.
Requirements
EDUCATION
Graduate level (or relevant experience) 2. EXPERIENCE Minimum of 5 years of customer facing sales & marketing experience with exposure at senior level. 3. FUNCTIONAL COMPETENCIES Manage relationships with multiple stakeholders across multiple countries in a multi-cultural environment. Detail oriented able to manage varying budgets. Ability to flex style in a complex environment. Short term execution focused while maintaining clear long-term vision. Digital savvy, support digital transformation. Strong English proficiency Experienced in activation Great communicator