Marketing Head

About Us

STEM Learning Pvt. Ltd. is India’s leading EdTech implementation partner. We empower government and underserved schools through hands-on STEM education. Since 2011, we have impacted over 2 million students by installing more than 4,000 Mini Science Centres across 29 states. We partner with top corporates and foundations to deliver high-quality, CSR-aligned education initiatives to the last mile.

Role Overview As the Marketing Head, you will lead our strategic marketing, branding, and digital outreach efforts. Your primary objective will be to position STEM Learning as the preferred CSR education implementation partner. You will be responsible for driving performance marketing, managing brand narratives, and leading high-impact campaigns to engage CSR stakeholders and education champions.

Key Responsibilities

• Develop and execute integrated marketing strategies aligned with business and CSR objectives.
• Lead and manage performance marketing campaigns, including Meta Ads and Google Ads, with clear ROI tracking and analysis.
• Build and optimize SEO strategy to enhance organic visibility and lead generation.
• Lead brand storytelling across all channels, including the website, social media, presentations, brochures, and video content.
• Manage and execute social media campaigns across LinkedIn, Instagram, YouTube, and X (Twitter).
• Track, analyze, and report on KPIs and performance metrics using tools such as Google Analytics, Meta Business Suite, and Data Studio.
• Lead, mentor, and grow the internal creative team while managing relationships with external agencies and freelancers.
• Oversee the development and management of quarterly and annual marketing calendars, content plans, and impact campaigns.
• Collaborate closely with the Sales, Partnerships, and Program Implementation teams to ensure alignment and achieve organizational goals. Key Skills and Experience
• 6–8 years of experience in marketing, preferably within EdTech, impact-driven startups, CSR, or the NGO sector.
• Proven track record in digital marketing, brand building, and content campaign management.
• Hands-on experience with Meta Ads, LinkedIn Ads, SEO, and analytics dashboards.
• Strong expertise in performance tracking, funnel optimization, and strategic content planning.
• Excellent written and visual communication skills.
• Demonstrated leadership experience in managing teams and creative vendors.

Preferred Qualifications

• Bachelor’s or Master’s degree in Marketing, Mass Communication, or a related field.
• Experience working with or within CSR teams, foundations, or government education programs.
• Familiarity with CSR reporting formats and impact storytelling is a strong advantage. Why Join Us?
• Opportunity to be part of a high-impact mission focused on transforming grassroots education in India.
• Work with reputed CSR brands, visionary educators, and a passionate, dedicated team.
• Lead national-level campaigns and play a key role in shaping public perception of STEM education in India's underserved communities.

Requirements

About Us

STEM Learning Pvt. Ltd. is India’s leading EdTech implementation partner. We empower government and underserved schools through hands-on STEM education. Since 2011, we have impacted over 2 million students by installing more than 4,000 Mini Science Centres across 29 states. We partner with top corporates and foundations to deliver high-quality, CSR-aligned education initiatives to the last mile.

Role Overview As the Marketing Head, you will lead our strategic marketing, branding, and digital outreach. efforts. Your primary objective will be to position STEM Learning as the preferred CSR education implementation partner. You will be responsible for driving performance, marketing, managing brand narratives, and leading high-impact campaigns to engage CSR stakeholders and education champions.

Key Responsibilities

• Develop and execute integrated marketing strategies aligned with business and CSR objectives.
• Lead and manage performance marketing campaigns, including Meta Ads and Google Ads, with clear ROI tracking and analysis.
• Build and optimize SEO strategy to enhance organic visibility and lead generation.
• Lead brand storytelling across all channels, including the website, social media, presentations, brochures, and video content.
• Manage and execute social media campaigns across LinkedIn, Instagram, YouTube, and X (Twitter).
• Track, analyse, and report on KPIs and performance metrics using tools such as Google Analytics, Meta Business Suite, and Data Studio.
• Lead, mentor, and grow the internal creative team while managing relationships with external agencies and freelancers.
• Oversee the development and management of quarterly and annual marketing calendars, content plans, and impact campaigns.
• Collaborate closely with the Sales, Partnerships, and Program Implementation teams to ensure alignment and achieve organizational goals. Key Skills and Experience
• 6–8 years of experience in marketing, preferably within EdTech, impact-driven startups, CSR, or the NGO sector.
• Proven track record in digital marketing, brand building, and content campaign management.
• Hands-on experience with Meta Ads, LinkedIn Ads, SEO, and analytics dashboards.
• Strong expertise in performance tracking, funnel optimization, and strategic content planning.
• Excellent written and visual communication skills.
• Demonstrated leadership experience in managing teams and creative vendors.

Preferred Qualifications

• Bachelor’s or Master’s degree in Marketing, Mass Communication, or a related field.
• Experience working with or within CSR teams, foundations, or government education programs.
• Familiarity with CSR reporting formats and impact storytelling is a strong advantage. Why Join Us?
• Opportunity to be part of a high-impact mission focused on transforming grassroots education in India.
• Work with reputed CSR brands, visionary educators, and a passionate, dedicated team.
• Lead national-level campaigns and play a key role in shaping public perception of STEM education in India's underserved communities.