Personal Assistant to GM

Nestled on the Gulf of Thailand’s captivating coastline, SO Sofitel Hua Hin stands as Hua Hin’s most distinctive 5-star hotel in Cha-Am, north to Hua Hin, just a short 2.5-hour drive from Bangkok, this luxury beachfront resort offers chic design with 100 rooms and 8 villas, including private pool villas. A luxury private beachfront experience in Hua Hin defines the experience, with soft sand underfoot, tranquil shoreline walks, and the calming sound of waves creating a sense of effortless escape.

Playful artwork, contemporary architecture, exclusive accommodations, exceptional dining, and a curated selection of activities complete a refined seaside destination for couples and families. We are currently seeking a highly organized and proactive Personal Assistant to provide direct support to our General Manager.

This role is key to ensuring the GM’s schedule and responsibilities are managed effectively in a fast-paced, dynamic environment.

Key Responsibilities

Manage the GM’s daily calendar, schedule appointments, and coordinate meetings Draft, review, and manage internal and external communications Prepare reports, presentations, and documents as needed Track tasks, deadlines, and follow-ups across departments Maintain confidentiality and handle sensitive information with discretion Serve as a liaison between the GM and internal teams or external partners Assist with event planning, project coordination, and operational support Requirements: Prior experience as a personal assistant or executive assistant preferred Excellent time management and multitasking skills Strong verbal and written communication in English (Arabic is a plus) High proficiency in Microsoft Office Suite (Word, Excel, Outlook, PowerPoint) Discretion, professionalism, and a proactive attitude Familiarity with the travel or hospitality industry is a strong advantage