Marketing Manager - Pringle of Scotland

KEY RESPONSIBILITIES

Guide marketing direction ensuring every initiative strengthens brand positioning and consumer connection. Maintain Pringle's visual and verbal identity. Integrated campaign development. Analyze consumer behaviour, market trends and retail performance. Digital and social strategy. Translate insights into actionable plans that build brand equity and drive sales.

Requirements

Marketing experience, ideally within premium retail or lifestyle brands. Strong understanding of premium positioning, brand storytelling and customer psychology. Exceptional communication, planning and stakeholder management skills. Analytical mindset with the ability to interpret data and convert it into strategy. Confidence operating in a fast-paced environment where clarity, taste and decision making matter.