Job description
Write informative and engaging blogs, articles, case studies, and website content. Create compelling content for landing pages that improve conversions and lead generation. Develop ad copies for Google Ads, LinkedIn Ads, Meta Ads, and other digital campaigns. Create content for social media posts, reels, carousels, and marketing campaigns.
Prepare content for brochures, exhibition materials, presentations, email campaigns, and other marketing collaterals. Optimize content for Search Engines (SEO) and Large Language Models (LLMs) to improve visibility across Google, ChatGPT, Gemini, and other AI platforms. Conduct keyword research, competitor analysis, and content audits.
Understanding & posting to niche platforms viz. Quora, Reddit, etc. Collaborate with designers, marketers, and ERP consultants to create industry-specific content. Ensure content aligns with the SoftCore Solutions brand voice and business objectives. Stay updated with the latest trends in content marketing, AI, SEO, and SaaS marketing.
Requirements
Bachelor's degree Excellent written and verbal communication skills. Strong command of grammar, research, and storytelling. Basic understanding of SEO, content marketing, and social media platforms. Familiarity with AI tools is a plus. Ability to learn technical concepts related to ERP, SaaS, and business software. Creative mindset with attention to detail.