GTM Email Marketer

WHY WORK AT HIGGSFIELD AI? Higgsfield AI is the fastest-scaling generative AI company in history, hitting $700M in annual revenue run rate, 30M+ users worldwide, 6M+ generations per day, and powering 390 of Fortune 500 brands. We're building at the absolute frontier of AI-powered video creation and next-generation creative tools.

Joining Higgsfield means becoming part of a high-impact team shaping the future of AI-native experiences, at a company that isn't just moving fast, but rewriting what fast looks like.

ABOUT THE ROLE

We are looking for an Email Marketer to own email as a channel across our B2C and B2B audiences. You'll build lifecycle campaigns in Customer.io http://Customer.io, run outbound programs in Smartlead, and be responsible for everything from copy and design to deliverability and conversion metrics. This is a hands-on role for someone who writes exceptionally well, executes fast, and knows how to get a campaign from idea to inbox.

WHAT YOU'LL DO

BUILD AND LAUNCH CAMPAIGNS

• Plan, build, and launch email campaigns for B2C and B2B audiences: lifecycle, promotional, and outbound.
• Design emails end to end, from layout to final build, working closely with designers and engineers to ship quickly. WRITE COPY THAT CONVERTS
• Write exceptional copy: subject lines, body text, and CTAs that follow email best practices and read like polished business communication. OWN DELIVERABILITY
• Own sender reputation end to end: domain warm-up, authentication (SPF, DKIM, DMARC), list hygiene, and sending best practices. SEGMENT, MEASURE, ITERATE
• Segment audiences and personalize campaigns using product and CRM data.
• Track opens, clicks, replies, and conversions; run A/B tests and turn results into better campaigns. YOUR MUST HAVES - 2+ years of hands-on email marketing experience (B2C, B2B, or both).
• Exceptional written English with a strong command of business communication style.
• Working knowledge of Smartlead and Customer.io http://Customer.io, or closely comparable tools.
• Solid understanding of email sending rules, domain reputation, and deliverability.
• Comfort with data: campaign metrics, conversion tracking, and experimentation.
• An eye for email design and the ability to work with designers and engineers to get things done.
• Fast execution: you ship, iterate, and don't wait for perfect. NICE TO HAVES
• Experience in SaaS, AI, or creative tools.
• Basic HTML/CSS for email.
• Familiarity with cold outbound and B2B sales workflows. THE DEAL
• Competitive salary in USD.
• On-site, Almaty / Remote work in US hours
• Full-time position.