Fulfilment Site Lead (Automated FC)

In a nutshell

At Picnic, we’re transforming the way people buy groceries, combining advanced automation with a people-first approach. To strengthen our fulfilment operations, we’re looking for an experienced Site Lead to take full responsibility for one of our automated warehouses in *Utrecht. *

In this key leadership role, you’ll oversee a large and diverse team of 500-1000 colleagues in a high-throughput, automated fulfilment center that processes around 100k weekly deliveries. You’ll lead operations supported by advanced material-handling systems and data-driven processes, with a strong focus on developing people, building capable teams, and shaping a mature, high-performing site that supports sustainable growth.

Tricks of the trade

• Lead, coach, and develop a team of supervisors, operations managers, value stream leads, and support functions: enabling large and diverse teams to reach their full potential.

• Drive a culture of execution, where every day counts, complacency has no place, and the site is treated as your own kitchen: clean, organized, and running efficiently.

• Set the direction for day-to-day operations, building operational maturity and ensuring performance, safety, and quality standards are met, while owning business continuity and crisis management.

• Create a culture of ownership and accountability, where people take pride in delivering results and supporting one another.

• Drive continuous improvement, applying Lean principles and using data, experience, and team insights to identify opportunities and implement effective solutions.

• Collaborate closely with the last-mile teams, central operations, analysts, and colleagues at other sites in Germany and France to ensure seamless end-to-end performance.

• Lead by example on the floor: visible, approachable, and focused on long-term operational maturity.

We’re looking for

• Bachelor’s or Master’s degree in logistics, engineering, business, or a related field

• 10+ years of experience in operations, including 3–5 years leading large, multi-shift teams of 300+ FTEs

• Hands-on leadership experience in high-volume, automated or semi-automated fulfilment or production environments, managing high SKU complexity

• Proven hands-on leader with a calm, pragmatic style, able to build engagement, trust, accountability, and inspire confidence and cooperation

• A results-driven mindset with clear ownership and a strong bias for action in fast-paced environments

• Demonstrated success in lean operations and continuous improvement, bringing structure and stability, while maintaining agility and focus on daily improvement

• A data-driven, comfortable using KPIs and insights to guide strategical decisions.

• Excellent communication skills in Dutch and English, with the ability to align and inspire both leadership and operational teams

• A calm, pragmatic, and hands-on leadership style that inspires confidence and cooperation.