B2B Sales - Mandarin Speaking

Job Title: City Sales Representative / Field Sales Specialist (Food Supply Chain) Location: London Compensation: Base salary + Bonus + Field activity allowances (transportation/meals) Core Responsibilities (Field Sales Focus)

1. On-Ground Field Execution

• Door-to-Door Outreach: Conduct daily street-level visits to target 餐饮 (F&B) businesses (e.g., small/medium restaurants, chains, cafeterias). Promote HPAsia B2B supply chain services (ingredient procurement, logistics, pricing advantages) through face-to-face engagement.
• Client Acquisition: Identify pain points, build trust rapidly, and onboard new clients to the HPAsia B2B platform.
• Field Campaigns: Execute offline promotions (e.g., merchant workshops, product sampling, discount campaigns) to drive registrations and conversions.

1. Client Relationship Management

• Conduct regular follow-ups with signed clients to troubleshoot issues, gather feedback, and boost repeat orders.
• Maintain engagement via We. Chat groups and in-person visits to reduce churn.

1. Market Intelligence & Competition Tracking

• Monitor local 餐饮 industry dynamics (e.g., new store openings, ownership changes) to capture opportunities. -Analyze competitor strategies (e.g., Inter. Link Direct Ltd, Dongfang) and propose countermeasures.

1. Data-Driven Performance

• Report daily metrics (visits, sign-ups, client profiles) to ensure monthly/quarterly sales targets are met.

Requirements

(Field Sales Competencies)

• Experience: 1+ years in field sales/on-ground promotion, preferably in F&B/FMCG/B2B sectors. Fresh graduates accepted if resilient under pressure.
• Skills: Proven cold-calling techniques, ability to break the ice quickly, and stamina for high- frequency outdoor work (10+ daily visits).
• Traits: Goal-oriented, adaptable to high-intensity environments, and patient with long sales cycles.
• Plus: Familiarity with local 餐饮 business clusters. --- Field Sales Perks & Support
• Tools: CRM systems, merchant mapping tools, promotional kits (sample catalogs, coupons).
• Team Collaboration: Mentorship programs, weekly strategy reviews for outreach tactics.
• Career Growth: Field Specialist → Regional Lead → City Manager, with a merit-based promotion culture. 职位名称:HPAsia B2B 城市销售代表/地推专员(餐饮供应链方向) 工作地点:伦敦 薪资结构:底薪+绩效奖金+地推补贴(交通) 核心工作职责(地推重点) 1. 线下地推执行 - 陌生拜访(陌拜):每日定向扫街，走访餐饮商户(如中小餐厅、连锁店、食堂等)， 通过面对面沟通推广 HPAsia B2B 供应链服务(食材采购、物流配送、价格优势等)。 - 客户开发:挖掘潜在客户需求，快速建立信任，完成新客户签约并上平台下单。 - 地推活动:执行线下推广活动(如商户推介会、试用品派发、促销政策宣讲)，直接拉动注册与转化。 客户关系维护 定期回访已合作商户，解决使用问题，收集反馈并推动复购。 - 通过微信群、线下拜访等方式维护客情，防止客户流失。 市场洞察与竞对监测 记录区域内餐饮商户动态(如新店开业、老板更换)，及时跟进商机。 调研竞争对手(如益达行、东方、龙凤行等)的地推策略，反馈优化方案。 数据驱动与目标达成 每日上报拜访量、签约量、客户画像等数据，确保完成月度/季度销售指标。 任职要求(地推能力侧重) - 经验:1年以上地推销售经验，餐饮/快消/B2B行业优先，接受优秀应届生(需证明抗压 能力)。 - 技能:擅长陌拜话术、快速破冰，能承受高频次外出(日均拜访 10+商户)。 - 特质:目标感强，适应高强度工作，具备“打持久战”心态(地推转化周期可能较长)。 - 加分项:熟悉负责区域的餐饮商圈分布(提升地推效率)。 地推特色与支持 - 工具支持:配备 CRM 系统、商户地图工具、宣传物料(样品册、优惠券)。 - 团队协作:老带新培训，定期复盘地推话术与动线规划。 - 晋升路径:地推专员→区域负责人→城市经理，强调“实干型”晋升文化。 所属行业 科技、信息和网络 职位性质 全职