Job description
Job Description: What are we looking for? Bachelor’s degree in Business Administration or equivalent 3+ years of experience in Sales, Marketing, or Category Management within FMCG Proven experience managing key accounts Strong understanding of core business processes, analytical tools (including Nielsen), and trade management systems Fluency in English, both in speaking and writing What will be your key responsibilities?
Full ownership of customers P&L and execution of the agreed activity plan, including presentation, alignment, and implementation of sales and marketing programs at the retailer level. Responsibility for the entire Modern Trade channel in North-Central and Eastern Kazakhstan. Creating an effective Modern Trade model, distributing some of it to clients for personal management through a hands-on model, and some to a hands-off model.
At the same time, it is necessary to ensure a consistent level of service across all client groups. Management of the trade investment budget in line with Mars policies and within approved financial limits. Development and execution of comprehensive customer business plans to achieve volume, market share, and profitability targets Provision of timely insights, category expertise, and clear priorities; consolidation and reporting of retail feedback on executional gaps and growth opportunities.
Delivery of category analytics to the customer and development of data-driven recommendations to accelerate category growth Effective collaboration with internal Mars departments (Marketing, Finance, Supply, Planning, Category Management) to ensure strategic alignment, forecasting accuracy, and flawless execution. Building strong cross-functional relationships on the customer side (Buying, Category Management, Marketing, Finance, Supply Chain) to drive sustainable, mutually beneficial commercial outcomes and long-term partnership development.
Key Functional competencies & Technical skills Build Collaborative Relationships – with «hands on» Customers and with Distributors and Sales team. Negotiation skills - to ensure improvements in contract terms of representation and investment conditions, as well as to build high-quality long-term relationships with clients.
Financial & Analytical Acumen – Advanced Skills: Analytical Thinking, Apply Financial Judgement, Build Collaborative Relationships, Call Effectiveness, Category & Market Knowledge, Convert Insights to Action, Customer Planning, Demand Planning, Digital Activation, Distributor Sales, Drive Profitable Growth, Execute & Evaluate Results, Face to Face Selling, Negotiation, Omni-Channel Acumen, Product Demonstrations, Sales, Sales Bids, Sales Knowledge, Sales Presentations, Shopper Experience Design Competencies: Being Resilient Collaborates Communicates Effectively Customer Focus Drives Results Manages Complexity Persuades