Marketing Executive

Marketing Executive – Job Description Role Overview Zopreneurs is looking for a proactive and execution-focused Marketing Executive to support and manage daily marketing activities across digital platforms. The ideal candidate should be creative, organized, detail-oriented, and capable of independently handling social media, lead engagement, website optimization activities, and campaign execution.

The role requires strong execution capabilities along with an understanding of digital marketing, audience engagement, branding, and lead generation.

Key Responsibilities

Social Media Management Plan, create, schedule, and publish content across Instagram, LinkedIn, and other platforms. Monitor and respond to comments, messages, and audience engagement. Ensure consistency in brand tone, messaging, and posting schedule. Create engaging captions, hashtags, and CTA-driven content. Lead Management & CRM Ensure all inbound leads from website, Gallabox, social media, and inquiries are properly documented in Zoho CRM.

Follow up and coordinate with relevant teams for lead assignment and tracking. Maintain accurate CRM records and updates. Marketing Campaign Execution Execute marketing campaigns, promotions, and engagement activities. Support lead generation initiatives and event promotions. Assist in email campaigns, newsletters, and WhatsApp campaigns.

Website & SEO Support Implement website SEO improvements and optimization activities. Coordinate updates related to website content, blogs, landing pages, and SEO recommendations. Work on improving website visibility and user engagement. Brand Visibility & Engagement Support activities that improve Zopreneurs’ online visibility and authority.

Engage with relevant industry pages, communities, and content. Support Google review collection and brand credibility initiatives. Reporting & Research Prepare competitor analysis and marketing performance reports. Research industry trends, high-performing content ideas, and marketing opportunities. ​ Maintain a swipe folder of high-performing content references.

Requirements

Skills & Requirements Basic understanding of digital marketing and social media platforms. Knowledge of Canva, Meta Business Suite, LinkedIn, and CRM systems is preferred. Good communication and content writing skills. Understanding of SEO basics and website optimization is an advantage. Strong organizational and multitasking abilities.

Ability to work independently and meet deadlines.

Preferred Qualifications

Bachelor’s degree in Marketing, Business, Communications, or related field. 1–3 years of experience in digital marketing or social media management preferred. Experience working with CRM tools or marketing tools is an added advantage.

Benefits

Sheikh Zayed Road ( Opposite of Dubai Future Museum), Dubai. Working Hours: Monday to Saturday (8 am to 5 pm). Preferably female candidates.