Key Accounts Executive
Job description
JOB SUMMARY
Responsible to execute, review and promote the total MRF & Ecom sales & distribution activities for Milk & Milk Products by extending support to the entire Sales team, with an objective to achieve the business targets and ensure the implementation of ISO guidelines. KEY RESULT AREAS Ø Plan, Execute & Promote the MRF & Ecom business and achieve the sales targets as per the business plan.
Ø Build the team in scope towards achieving the organization objective. Ø Create the identity of Brand in the market and increase the visibility. Ø Product management (Forecast, Availability, Listing, Merchandising, Shelf Share, Pricing) Ø Sales management (Targets, Margins, Promotions, Rentals). Ø Build and deploy a consumer acquisition model.
Ø Monitor & review the distribution/ channel marketing system/Local Buyers. Ø Review & identify the business gaps and develop the sales promotional activities. Ø Develop market intelligence and expansion of distribution network. Ø Ensure to review and reconciliation of sales realizations & out standings. Ø Build and deploy effective marketing plan and execution of BTL activities.
Ø Organize Customer Contract Programs and addressing complaints/feedback. Ø Responsible for placement of Visi Coolers / Bottle Coolers in the Market. Ø Ensure timely supply of products with minimum leakages, damages & transit losses. Ø Ensure proper merchandising at MRF Stores. Ø Ensure the availability of all products / variants / SKU’s in the respective MRF’s & Ecom channels City / Town wise.
Ø Optimum utilization of manpower & Develop Teams. Ø Daily, periodical MIS reports. Ø Co-ordination with internal teams i.e., Sales, Operations, quality, Marketing etc., Ø Effective coordination and compliance of all Statutory, ISO and Audit Queries. Ø Any other work which was assigned from time to time.
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