Barker Omnichannel Consulting, LLC jobs and careers

About Barker Omnichannel Consulting, LLC

Barker Omnichannel Consulting brings extensive Shopper/Retail Marketing expertise for CPG brands, delivering results with integrity, proactiveness, and positive energy. With experience across client and agency sides in Shopper, Brand, Cause, Sports, Hispanic, Youth, and Partnership Marketing, plus Consumer and Premium Promotions, a well-rounded, creative, and high-performing approach is provided via a fractional service model. AREAS OF FOCUS • Hands-on Support - Need a marketing plan from scratch, fast campaign execution, or improved agency collaboration, strategic, client-focused support is provided. • Strategic Support - Partner with Brand and Shopper Marketers & Agencies to strategically allocate retail marketing budgets, guided by business objectives, retailer dynamics, shopper insights, trends, and competitive landscape. • Campaign Management & Execution - Specialize in optimizing brand campaigns with strong execution to drive performance via a broad range of promotional tactics across major retailers. Known for effectively managing logistics, budgets, timelines, and cross-functional teams to deliver results. • Creative Development - Passion for crafting campaign concepts that energize sales teams and captivate retail customers and shoppers. Develop enticing sales presentations and custom retailer creative that meets brand & retailer specifications. CHANNEL & INDUSTRY EXPERIENCE • Grocery, Mass, Drug, Convenience, Dollar, Club, DIY, eCommerce • Beverage & Food Specialist – Alcohol, Beverage, Bread, Condiments, Dairy/Refrigerated, Frozen, Herbs & Spices, Meat/Poultry, Natural/Organic, Pet, Shelf Stable, and Snacks