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About BTWN

At BTWN, science meets safety to create hair care that is gentle, effective, and specially designed for tween hair. Our products are dermatologist-recommended and formulated with expert-backed ingredients to meet the unique needs of growing hair and sensitive scalps. Expert-Driven Formulation Process Dermatologist-Recommended – Developed using the feedback given by consulting experts to ensure it’s safe, non-irritating, and ideal for young scalps. pH-Balanced for Tween Hair – Formulated to maintain scalp health, preventing dryness, oiliness, or imbalance. Clean & Natural Ingredients – Enriched with plant-based actives like aloe vera, oat protein, and niacinamide to nourish, strengthen, and protect. Mild Yet Effective Cleansing – Uses paraben-free, nature-derived cleansers that remove dirt and oil without stripping natural moisture.

Employees
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Leadership

The top of BTWN's org chart, with how many people report into each leader.

SMPhoto of Shweta Muthukumar

Shweta Muthukumar

Founder

Jobs at BTWN

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