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About Dataware

Dataware is a Customer Data Platform that allows an advertiser to be relevant to its customers when and where it matters the most. It enables an advertiser to discover and unleash a Single Customer View, unifying and growing the power of data already owned. Segmentation, Automation, and Activation delivered! CDP is the only viable way we know to work effectively on growing Single Customer Views (SCV) sourcing data from vast variety of sources. Once a strong SCV is achieved, three key components of modern-day digital marketing - automation, segmentation, activation – can work in synergy at last.