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About Hankook Research

Hankook Research - Korea's Most Prestigious Market and Opinion Research Firm Founded in 1978, Hankook Research has a history of 44 years as the leader in market and opinion research in Korea. “A firm equipped with the most reliable data collection system” - one of the major reasons that our clients choose Hankook Research as their partner No. of projects completed: 31,505 (cumulative as of 2021) Areas of Expertise: F&B, Household Goods, Sanitary Products, Tobacco and Liquor, Electronic Goods, Hobby/Leisure, Information Communication, Services, Automotive, Social/Organization, Petroleum/Heavy Industry, Medicine/Pharmaceuticals, Financial Services, Distribution, Media, Construction, Corporate Service and more. Chairman: Roh Ick Sang CEO: Jung Jae Sun Board Members: Kim Choon Suk, Kim Ki Ju, Shin Jung Ho, Nam Jin Man For more information visit our website www.hrc.co.kr and send your request for quotations to hankook@hrc.co.kr.