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About reica

We build the AI infrastructure for product photography at scale. Reica generates production-ready still life from your existing product photos — controllable backgrounds, lighting, and scenes — with near-zero errors and a built-in quality system that validates every output against the original shoot. **What makes Reica different:** • Proprietary models fine-tuned specifically for product photography — not generic image generators. • Relevance Score: every generated image is scientifically validated against the source asset. • Batch production from 1 to thousands of SKUs in a single run, with automated quality control. • Built by fashion insiders with decades of enterprise production experience. **For brands:** Replace studio costs of €125K–€250K/year per 500 SKUs with a predictable, scalable AI pipeline. **For agencies:** Deliver consistent, brand-accurate catalog visuals across every client, at any volume. One input. One photo. Unlimited still life — accurate, on-brief, production-ready.

Founded
2023
Employees
1 to 10

Leadership

The top of reica's org chart, with how many people report into each leader.

AGPhoto of Alex Genovese

Alex Genovese

Founder

Jobs at reica

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