Sophie Appleby Consulting jobs and careers

About Sophie Appleby Consulting

Understanding customers is a universal approach that applies to every business at every stage of development. Embedding customer findings into your business will help you to: - Change the way you think and behave. It should define your company culture; your company DNA. - Make informed decisions that will improve all business areas. - Pre-empt and adapt positively to market changes. - Drive profitable growth, as you better understand your customers, satisfy their needs and grow with them over the long-term And, the earlier you start to think about customers, the better. I help mainly corporate, small businesses and start-ups to deliver a consumer-centric proposition and a positive consumer experience sharing my twenty years of senior leadership experience across several industries, a proven expertise in customer centricity and my extensive work with entrepreneurs, through my private practice, and my involvement at the Prince's Trust Charity and top business schools.