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Italy

About Spinosi Marketing Strategies srl

๐—ฆ๐—ฝ๐—ถ๐—ป๐—ผ๐˜€๐—ถ ๐— ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ด ๐—ฆ๐˜๐—ฟ๐—ฎ๐˜๐—ฒ๐—ด๐—ถ๐—ฒ๐˜€ is a consulting firm specialized in designing growth strategies for B2B companies through Account Based Marketing (ABM), Go-To-Market Strategy, and the integration of Marketing, Sales and Customer Experience. We support companies in identifying and developing strategic accounts, designing targeted and sustainable business development programs over time. ๐—”๐—ฐ๐—ฐ๐—ผ๐˜‚๐—ป๐˜ ๐—•๐—ฎ๐˜€๐—ฒ๐—ฑ ๐— ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ด Account Based Marketing (ABM) enables B2B organizations to focus on their highest-value customers by building personalized engagement strategies for each account. Through ABM methodologies we support companies in: โ€ข identifying and analyzing Target Accounts โ€ข developing differentiated value propositions โ€ข aligning Marketing and Sales โ€ข designing multi-channel engagement strategies ๐—™๐—ฟ๐—ผ๐—บ ๐—ฆ๐˜๐—ฟ๐—ฎ๐˜๐—ฒ๐—ด๐˜† ๐˜๐—ผ ๐—˜๐˜…๐—ฒ๐—ฐ๐˜‚๐˜๐—ถ๐—ผ๐—ป Our approach combines strategic consulting with operational capabilities, enabling companies to develop comprehensive growth programs. We support organizations throughout the entire journey: โ€ข Go-To-Market Strategy definition โ€ข Target Account selection and prioritization โ€ข Value proposition development โ€ข Demand generation programs โ€ข digital content and platforms โ€ข activation of B2B engagement strategies ๐— ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ด, ๐—œ๐—ป๐—ป๐—ผ๐˜ƒ๐—ฎ๐˜๐—ถ๐—ผ๐—ป & ๐—ฆ๐˜‚๐˜€๐˜๐—ฎ๐—ถ๐—ป๐—ฎ๐—ฏ๐—ถ๐—น๐—ถ๐˜๐˜† Spinosi Marketing collaborates with the Sustainable Operations & Supply Chain Monitor of SDA Bocconi School of Management to support the development and dissemination of knowledge on sustainability in business. This collaboration contributes to integrating ESG (Environmental, Social & Governance) principles into B2B marketing and business development strategies. ๐—œ๐—ป๐—ฑ๐˜‚๐˜€๐˜๐—ฟ๐—ถ๐—ฒ๐˜€ Experience across multiple industrial sectors including perimeter security, industrial automation, software and CRM platforms, food processing, renewable energy and manufacturing.

Founded
2011
Employees
11 to 50
Headquarters
Italy

Leadership

The top of Spinosi Marketing Strategies srl's org chart, with how many people report into each leader.

LSPhoto of Lorenzo Spinosi

Lorenzo Spinosi

CEO

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