About Swap
Swap is the infrastructure behind modern agentic commerce. The only AI-native platform connecting backend operations with a forward-thinking storefront experience. Built for brands that want to sell anything - anywhere, Swap centralises global operations, powers intelligent workflows, and unlocks margin-protecting decisions with real-time data and capability. Our products span cross-border, tax, returns, demand planning, and our next-generation agentic storefront, giving merchants full transparency and the ability to act with confidence.
Leadership at Swap
The team at the top of the org chart.
Sam Atkinson
Co-Founder
69 reports
Martine K.
Director, Strategy & Operations
1 report
Rory Sweeney
Senior Vice President Of Sales
48 reports
Anjali Vashisth
Product Lead
Juan Pellerano-Rendón
Chief Marketing Officer
Laura Levy
VP Of People
6 reports
Johan Strid
VP Finance
7 reports
Jonathan S.
Vice President of Growth