TikTok Ethnography Collective jobs and careers

About TikTok Ethnography Collective

The TikTok Ethnography Collective began in September 2020. After several months scrolling TikTok during of lockdown and spending lots of time on TikTok to pass the time we had seen lots of interesting things unfold on TikTok. We saw the incredible organising and documenting of the Black Lives Matter protests, communities forging as people connected to their identities, people connecting with their identities and finding communities online, and young people teaching each other about colonial histories, and a huge number of users actively thinking and talking about the algorithm. As a group we began meeting to talk about TikTok, sharing our experiences and reflections on the algorithm on what was unfolding on the platform and discussing ideas about fun and interesting ways we could explore the app further. And so the collective was born! We are an open collective and always welcome new members -- feel free to get in touch!