Dealer Group Relations & Performance Manager

The Dealer Group Relations & Performance Manager is responsible for managing and strengthening relationships with strategic dealer groups while driving measurable improvements in vehicle sales performance. This role serves as the primary liaison between dealer group leadership and internal corporate stakeholders, ensuring alignment on sales objectives, performance initiatives, and market strategies.

The position combines relationship management, data-driven performance analysis, and executive-level coordination.

Key Responsibilities

Dealer Group Relationship Management Serve as the primary point of contact for assigned dealer groups, maintaining regular engagement through scheduled check-ins, business reviews, and on-site visits. Build and sustain trusted, long-term partnerships with dealer group executives and key decision-makers. Act as the voice of the dealer group within the organization, ensuring feedback, concerns, and opportunities are communicated effectively.

Sales Performance Management Analyze dealer group performance across key metrics (sales volume, market share, inventory turn, lead conversion, etc.) to identify trends and gaps. Proactively identify opportunities to improve vehicle sales performance at both the group and individual dealer level. Develop and drive execution of performance improvement plans in collaboration with dealer leadership.

Monitor progress against targets and provide ongoing insights and recommendations. Strategic Opportunity Identification Leverage data, market intelligence, and network insights to uncover growth opportunities across regions and dealer groups. Identify best practices across high-performing groups and scale learnings across the network.

Support rollout of new programs, incentives, and sales initiatives to improve overall network performance. Executive Coordination & Communication Coordinate and facilitate regular meetings between dealer group leadership and senior company executives. Prepare executive-level briefings, performance summaries, and strategic discussion materials.

Ensure alignment between dealer groups and corporate leadership on priorities, initiatives, and performance expectations. Track follow-ups and action items from executive meetings to ensure accountability and execution.

Qualifications

Bachelor s degree in business management, information technology, sales or similar concentration 5+ years of experience in automotive sales, dealer network management, or related field. Strong understanding of wholistic dealer operations, sales processes, and automotive retail dynamics. Proven ability to manage senior-level dealer relationships and influence without authority.

Strong analytical skills with experience using performance data to drive decisions. Excellent communication and presentation skills, including executive-level storytelling. Ability to manage multiple stakeholders and priorities in a fast-paced environment.