Sales Consultant

Key Responsibilities

1. Database Creation & Management Build and continuously expand a database of potential customers, prospects and key decision-makers. Research companies across target industries and markets to identify potential business opportunities. Identify relevant stakeholders such as CISOs, CIOs, CTOs, Heads of IT, Risk, Compliance, Information Security and Procurement. Collect and maintain accurate information including company details, contacts, designation, email, telephone, industry and business requirements. Regularly update and clean the database to ensure data accuracy. Segment prospects based on industry, geography, company size, business potential and solution relevance.
2. Lead Generation Identify new prospects through online research, LinkedIn, industry directories, events, conferences, referrals and existing databases. Research target accounts and identify potential opportunities for SISA's cybersecurity and compliance services. Develop targeted prospect lists based on Sales priorities. Conduct initial outreach through email, LinkedIn, telephone and other appropriate channels.
3. Meeting Generation Proactively reach out to prospective customers to introduce relevant SISA solutions and capabilities. Schedule qualified meetings and discussions between prospects and the Sales team. Coordinate calendars and meeting logistics with customers and internal stakeholders. Research prospects before meetings and provide the Sales team with relevant background information. Follow up with prospects after initial meetings to maintain engagement. Maintain a consistent pipeline of meetings for the Sales team.
4. Opportunity Creation Identify potential customer requirements and convert qualified leads into sales opportunities. Understand basic customer pain points and identify the appropriate SISA solution or service area. Work closely with Sales Managers to qualify leads and determine next steps. Track prospects from initial identification through meeting and opportunity creation. Follow up systematically on prospects that require further engagement. Support Sales Managers in building a healthy and sustainable sales pipeline.
5. Market & Account Research Conduct research on target industries, companies and markets. Identify organisations that may require services related to Cybersecurity, Security Testing, Compliance, Managed Security, SOC, Risk and Privacy. Monitor industry developments and identify companies undergoing digital transformation, expansion, regulatory changes or technology initiatives that may create opportunities. Prepare basic account intelligence and prospect profiles for the Sales team.