Director, Social Media

Virginia Union University (VUU) is a distinguished private institution founded in 1865 that proudly upholds a legacy of academic excellence and community engagement. With a historic 86-acre campus, it offers a dynamic and nurturing environment for its 1,568 undergraduate and graduate students. Virginia Union University is recognized in the 2024 edition of U.

S. News & World Report, holding a prestigious position as #39 among Historically Black Colleges and Universities. Five fundamental principles (core values) guide Virginia Union University. Each principle is essential to our ability to provide a Best-In-Class educational experience for students, faculty, and staff. These principles help our community understand the right path to fulfilling our institution's mission.

The principles are Innovation, Spiritual Formation, Integrity, Diversity & Inclusion, and Excellence. The Videographer is responsible for capturing high-quality video content to promote the university’s programs, events, and initiatives across multiple platforms. This role involves planning, shooting, editing, and producing videos for marketing, communications, and social media channels, ensuring all video materials align with the university’s brand and messaging goals.

Key Responsibilities

Plan, film, and edit a variety of video content, including but not limited to promotional videos, event coverage, student and faculty testimonials, social media content, and recruitment videos. Coordinate with departments to understand video needs and create compelling content tailored to different audiences. Edit video footage and audio, incorporate graphics, effects, and music, and deliver polished final products that meet university standards.

Collaborate with the communications team to align video projects with university marketing strategies. Manage video shoot logistics, including location scouting, talent coordination, and scheduling. Ensure videos are properly formatted and optimized for various platforms, including the university website, YouTube, social media, and email campaigns.

Maintain an organized library of video footage and ensure all digital assets are stored and backed up appropriately. Stay up to date with the latest video production trends, tools, and techniques to continually improve video content quality. Suggest new video content ideas, formats, and platforms to enhance the university’s digital presence.

Maintain a consistent visual style and narrative across all video content. Assist in livestreaming university events (e.g., commencement, conferences, special announcements).

Education

Bachelor’s degree in Film, Video Production, Communications, Media Arts, or related field. Proven experience in video production, including filming, editing, and post-production. Must be able to lift 15 pounds. Application Process Candidates are required to submit their resume, four professional references and a cover letter.

The application review will begin immediately and continue until the position is filled. A background investigation and reference check will be required prior to employment. For any questions or concerns, please contact Askhr@vuu.edu . Equal Opportunity Employer Virginia Union University is an Equal Opportunity Employer.

We consider qualified applicants without regard to race, color, religion, sex, national origin, sexual orientation, disability, gender identity, protected veteran status, or other protected class. For more information about Virginia Union University, visit VUU About Page .