Content Strategist

ABOUT CHARTA HEALTH In an industry where the focus should rightly be on delivering quality care to patients, healthcare providers remain burdened by the complexities of non-clinical operations. Charta is changing that. We're building the operating system for modern healthcare organizations. Our AI platform streamlines critical workflows across revenue cycle, clinical operations, and administrative functions, helping providers and payers operate more efficiently and deliver better patient care.

Backed by Bain Capital Ventures, Charta is on a mission to make every healthcare dollar accountable and every chart accurate, reimagining healthcare infrastructure from the ground up.

ABOUT THE ROLE

We are looking for a strategic and execution-minded Content Strategist to own the full lifecycle of our content ecosystem, from insight to asset to reach. We have great ideas and are seeing strong signals from the market on what resonates with our buyers. Your mission is to turn them into content that performs, then multiply that content across every channel our buyers pay attention to.

You'll shape core assets like blogs, webinars, and ebooks, then slice and dice each one into an ecosystem of highly discoverable, bite-sized derivative content: social clips, graphics, blog posts, and more. To scale your output, you'll write core and derivative pieces yourself, collaborate with a writing contractor for support, and manage external creative vendors (including video editors and graphic designers) to get our message in front of the right buyers, wherever they consume media.

WHY YOU'LL LOVE THIS ROLE You'll never have to stare at a blank page wondering what to write, or wonder if it's the right thing to say. You’ll work directly with the people who understand our buyers and market best, translate their insight into content that lands, then build a modern media machine around it, with the creative freedom, writer support, and vendor budget to make it happen.

WHAT YOU’LL DO

• Partner with Product Marketing to extract buyer insights, positioning, and messaging, and translate them into compelling core content (webinars, ebooks, whitepapers, etc.) that buyers actually want to consume.
• Build atomization strategies that turn each core asset into dozens of derivative, channel-specific touchpoints, writing high-engagement derivative content yourself and directing contractor writers to help scale output.
• Own the distribution blueprint: decide how, when, and where core and derivative content publishes to maximize organic reach and discoverability, and monitor performance to continuously refine format and channel choices.
• Translate core content into ready-to-share social copy that leadership and internal teams can post to their own networks.
• Serve as the primary point of contact for external video, creative, and design vendors, ensuring high-quality, on-brand production across all outsourced assets. MUST-HAVES - 3+ years in content marketing, content strategy, or B2B content production; B2B SaaS/tech experience a major plus.
• Experience partnering with product marketing or subject matter experts to translate technical or complex detail into buyer-facing narrative and messaging.
• Proven track record of turning one piece of content into a multi-channel campaign, with examples ready to show.
• Strong writing across formats, from long-form core assets to short-form social copy, with an editorial eye for what makes a clip, post, or blog actually perform.
• Deep familiarity with modern B2B distribution channels, primarily LinkedIn, but also YouTube, newsletters, and SEO-driven blogs. OUR COMMITMENT TO DIVERSITY We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.