Senior Marketing Technology Strategist

At Jack Henry, we’re more than a technology company, we’re a force for good in financial services. We’re redefining how community banks and credit unions connect with the people they serve. Our mission is rooted in people inspired innovation, empowering financial institutions to deliver seamless, secure, and human centered experiences.

We deliver cutting-edge solutions that are paving the way for the next generation of digital banking and payments, but our true impact begins with our associates. If you're ready to help transform an industry and grow with a company that values purpose, collaboration, and excellence then we’d love to meet you. The Senior Marketing Technology Strategist, under minimal supervision, serves as the primary practitioner responsible for the execution of the strategy, architecture, implementation, governance, and optimization of the core marketing automation and revenue operations platform (Hub.

Spot). As the subject matter expert, this role combines strategic thinking with hands-on execution to design, implement, and continuously optimize automation, revenue processes, and AI-enabled marketing operations while establishing scalable standards and best practices. This position may be worked remotely within the United States, with the exception of California.

All positions, regardless of location, may require an onsite interview or in-person onboarding requirement to verify your identity. What you’ll be responsible for: Partners with digital channel owners, capability owners, audience owners, sales stakeholders, and technical teams to evaluate opportunities, define solutions, and develop audience-centric engagement, activation, and measurement strategies that align business objectives with revenue outcomes.

Executes on the strategy and evolution of marketing technology capabilities, including buyer intent tools, email nurture automation, lead and company scoring, lifecycle management, audience segmentation, routing, and campaign operations. Establishes scalable architecture, governance, and operating standards for automation, data management, enterprise platform integrations, and technology adoption.

Evaluates and communicates business impact through engagement, conversion, pipeline, and operational performance metrics, using insights to guide strategy and investment decisions. Designs and optimizes personalized buyer journeys, scoring frameworks, workflows, and automation programs using behavioral, firmographic, intent, and lifecycle data.

Configures, tests, documents, and maintains marketing technology automation solutions, ensuring scalability, reliability, and alignment with revenue process requirements. Partners with Marketing, Sales, Sales Operations, and Analytics stakeholders to improve lead management, CRM integration, attribution, data quality, campaign execution, and operational efficiency across the revenue lifecycle.

Uses performance insights to continuously improve buyer engagement, qualification, conversion, sales alignment, and revenue outcomes. Partners with business and technical stakeholders to evaluate opportunities, define solutions, manage risks and tradeoffs, and align priorities with business objectives. Facilitates strategy discussions, solution enablement, and change management activities to drive adoption and maximize the value of marketing technology capabilities, processes, and reporting.

Establishes and advances scalable delivery standards, governance frameworks, documentation practices, and AI-enabled capabilities that improve quality, consistency, and operational efficiency. Identifies opportunities to optimize processes, capabilities, and ways of working, driving scalable improvements that create measurable business value.

Maintains expertise in enterprise marketing automation software, CRM platforms, and third-party integrations, AI, marketing automation, and revenue operations best practices, applying emerging capabilities to improve business outcomes and service delivery. Mentors and assists less experienced peers. May perform other job duties as assigned.