Senior Business Development Manager (Broadcasting)

Company Overview Our client is an established technology solutions provider and systems integrator in Malaysia. Working closely with global technology partners and internal engineering teams, the company delivers high-impact broadcast, video, and OTT solutions to telecommunications operators, media organizations, and enterprise clients.

Role Summary

We are seeking a commercially driven Senior Business Development Manager to lead the strategic expansion and commercial growth of the company’s Broadcast & Media Solutions business across Malaysia. This is a hands-on growth role where you will identify new opportunities, build strategic customer relationships, and lead complex solution sales from initial prospect engagement through commercial negotiation and contract closure Requirements Key Responsibilities

1. Drive Business Growth Develop and execute strategies to grow the Broadcast & Media business portfolio. Identify and cultivate new opportunities across broadcasters, telcos, content owners, production houses, government agencies, and media organizations. Own the complete sales pipeline and full sales cycle, from opportunity development to closing. Consistently deliver agreed revenue and gross profit targets.
2. Build Strategic Customer Relationships Develop strong relationships with decision-makers, technical teams, and senior management. Gain a deep understanding of customer needs, technology roadmaps, operational challenges, and budget cycles. Grow existing accounts through new project acquisitions, upgrades, renewals, and cross-selling initiatives.
3. Lead Solutions & Tenders Collaborate with engineering, project teams, and technology partners to develop tailored solutions. Lead customer presentations, product demonstrations, technical discussions, site visits, and Proof of Concepts (POCs). Drive quotations, proposals, and formal tenders, handling commercial pricing, negotiation, and contract closure. Ensure a smooth and comprehensive handover from sales to the project delivery team.
4. Develop Partners & Market Presence Build strong, lasting relationships with technology principals, vendors, and industry partners. Represent the organization at industry events to strengthen market presence and brand visibility. Provide management with regular updates regarding the sales pipeline, customers, competitors, and emerging market opportunities. Candidate Qualifications & Requirements Education: Bachelor’s Degree in Business, Engineering, IT, Media Technology, or a related field. Experience: Minimum 10 years of management-level experience in business development, solution sales, or key account management. Industry Domain: Strong background in broadcast, media technology, video, OTT, telecommunications, ICT, or systems integration is highly preferred. Commercial Expertise: Proven track record in new business development, complex B2B sales, and achieving commercial targets. Tender Acumen: Comprehensive hands-on experience handling formal tenders, drafting commercial proposals, pricing, and contract negotiations. Competencies: Excellent communication, presentation, negotiation, and relationship-building skills. Commercially driven, proactive, and accountable, with the ability to work collaboratively across technical, commercial, and management teams. Mobility: Willing to travel within Malaysia and the region when required. Must possess own transport.