TheJobsMap
Associate Director, Google Ads
About Ground
Grounding your brand means anchoring it in the customers' present & future reality. How do we ground your brand? These are our services: [ Understand > Desk research, studies or bespoke research. Workshops inside your company. Brand audit. Problem diagnosis. [ Create > Structure for information. Brand strategy that includes brand architecture, brand positioning, benefit ladder, customer insights and journey, TOV & more. [ Plan > Communication strategy that includes a master plan correlated with objectives and customer journey, next steps, media proposals. [ Act > Creative brief for graphic designers or creative teams for every campaign. Support throughout the creation, execution and implementation of the campaigns. Design of suited outcome measurements.