Specialist, Email Marketing & Social Media

Email Marketing & Social Media Specialist Qosina + Qosmedix | Ronkonkoma, NY | Reports to: Product & Content Marketing Manager Position Summary Owns and drives social and email execution for Qosina and Qosmedix — building the organic social presence, growing leadership's executive voice, and running the campaign email engine end-to-end.

Partners with the Digital Marketing Specialist on channel priorities and the Content Marketing Specialist on core assets.

Key Responsibilities

Execute social strategy and the content calendar across brand channels (LinkedIn, Instagram, Facebook, etc.) for both Qosina and Qosmedix. Build and scale leadership's executive thought-leadership presence on social, ghostwriting and shaping their voice with leadership approval. Lead campaign email strategy and execution end-to-end from calendar through segmented send for marketing programs and initiatives.

Create, QA, schedule and deploy segmented emails, newsletters and automated nurture sequences in the approved email platform. Own segmentation and list strategy, partnering with Marketing Operations on CRM data quality, consent management, suppression lists and deliverability. Run A/B tests of subject lines, creative, calls to action, timing and audience segments; document results and drive recommendations.

Own reporting and optimization across email and social — opens, clicks, conversions, engagement, attributable leads — and present performance directly to leadership. Lead social coverage at trade shows and events alongside Events & Partnerships, with appropriate scheduling and travel planning. Follow applicable CAN-SPAM, consent, privacy and platform policies, coordinating with legal or compliance stakeholders as needed.

Qualifications

4+ years of social media and/or email marketing experience, ideally B2B or multi-brand, with demonstrated campaign results. Advanced, hands-on ESP/marketing automation experience (Hub. Spot, Klaviyo, Mailchimp), including segmentation, workflows and deliverability. Strong, confident copywriting and editorial judgment for brand voice — proven experience ghostwriting for executives.

Comfortable owning reporting and presenting insights and recommendations to managers and leadership. Bachelor's degree in a related field or equivalent practical experience. Success Measures Quality and on-time delivery; channel-specific engagement and qualified traffic; measurable contribution to campaign and sales objectives; adherence to review and approval standards.

The responsibilities listed describe the general nature of the position and may evolve with business needs.