Digital Marketing Manager

Lead. Advisors is hiring a Digital Marketing Manager to build and run our digital demand-generation engine. This is a hands-on leadership role for a marketer who can turn clear offers, target industries, website traffic, content, Hub. Spot automation, and approved paid/outbound-support channels into qualified sales conversations.

You'll own website/CRO, SEO and authority content, Hub. Spot and lifecycle marketing, and campaign performance reporting — coordinating directly with our design and dev team, reporting weekly to the Executive Manager, and showing visible progress within the first 30 days. This is a remote, PH-based role reporting to the CEO and Executive Manager.

Responsibilities

Build and run monthly/quarterly digital campaigns tied to our priority ICPs (debt settlement, tax resolution, mortgage, MCA/business lending, insurance, personal loans, financial lead-gen) and core offers. Own the Lead. Advisors website end-to-end — structure, content updates, web forms, testing, conversion tracking, and optimization.

Coordinate with our designer (Ernesto) and IT Director (Jeric) on all site tasks and deployments. Maintain and update the LA sitemap in Notion — all page changes logged and tracked. Ensure P1 pages are complete and live: Homepage, Services, BPO, SEO, Lead Generation, Automation. Follow the pre-launch checklist before any page goes live — no exceptions.

Own SEO and authority content — keyword research, content clusters, comparison/review pages, and founder/operator insight content. Own Hub. Spot on the marketing side — contacts, segmentation, sequences, calendar, chatbot, workflows, and attribution. Clean and enrich contact records before launching any new outreach or campaign.

Monitor reply rates and booking rates — submit a weekly digital-growth scorecard to the Executive Manager every Friday. Keep all outreach compliant — correct sender accounts, no mixed campaigns. Track all tasks in Notion with correct parent/sub-task structure; update status the same day work is done. Flag blockers immediately with a reason — no going silent.

Requirements

3+ years of hands-on B2B digital marketing experience across at least three of: SEO, website/CRO, Hub. Spot/lifecycle automation, content, email/nurture, or outbound-support campaigns (exceptional 2+ year candidates with proven Hub. Spot and website ownership considered). Proven end-to-end campaign ownership — able to go from ICP and offer to landing page, content, Hub.

Spot workflow, and booked meeting, not just isolated task execution. Direct Hub. Spot experience: contact management, sequences, workflows, segmentation, calendar/booking setup, and reporting/attribution. Proven ownership of a live website — able to coordinate with dev and design, not just hand off requests. Strong written English; able to write outreach/landing-page copy, report results to leadership, and communicate blockers clearly.

Organized and self-directed — comfortable managing multiple concurrent workstreams (campaigns, website, SEO, Hub. Spot) without a daily check-in. Comfortable working async across PH / US time zones. Notion experience a strong plus — this role lives in Notion for task tracking and reporting. Experience marketing BPO, agencies, financial services, legal, healthcare, or another high-intent B2B service is preferred.

Reliable home setup — wired internet ≥ 25 Mbps, quiet space for video calls.