European Marketing & Business Development Manager (Defense Simulation)

Description We are seeking an experienced and well-connected Marketing & Business Development Manager to lead growth initiatives across the European defense sector. The role focuses on expanding our footprint within NATO-aligned markets, strengthening strategic relationships, and driving new business opportunities in simulation and training solutions.

Key Responsibilities

Develop and execute business development and market penetration strategies across Europe Identify, qualify, and pursue new opportunities with defense ministries, armed forces, and prime contractors Build and maintain strong relationships with NATO stakeholders, procurement bodies, and industry partners Lead tender processes, proposals, and negotiations Represent the company at industry events, exhibitions, and conferences Collaborate with internal teams (R&D, product, delivery) to align solutions with customer requirements Provide market intelligence, competitor analysis, and strategic insights Support marketing activities including positioning, messaging, and campaign execution in the region Requirements Military background in a NATO army (mandatory) Preferably experience in the defense industry (e.g., simulation, training systems, or related domains) Proven track record in business development, sales, or strategic partnerships Strong understanding of European defense procurement processes and ecosystem Excellent network within NATO and European defense organizations Fluent English (written and spoken); additional European languages are an advantage High level of commercial acumen and negotiation skills Willingness to travel extensively across Europe Profile Strategic thinker with strong execution capabilities Relationship-driven, with the ability to operate at senior levels Self-motivated and comfortable working in a dynamic, international environment

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