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Cumulus Media

95 open roles

Sports Marketing Lead

$40,000

Nashville, Tennessee, United StatesPosted Oct 16, 2026

Against the Nashville typical range

Job description

Company Overview Cumulus Media is an audio-first media company delivering premium content to a quarter billion people every month — wherever and whenever they want it. Cumulus Media engages listeners with high-quality local programming through 377 owned-and-operated radio stations across 84 markets; delivers nationally-syndicated sports, news, talk, and entertainment programming from iconic brands including the NFL, the NCAA, the Masters, US Soccer, and AP News, across more than 7,800 affiliated stations through Westwood One, a leading national audio network; and inspires listeners through the Cumulus Podcast Network, an established and influential platform for original podcasts that are smart, entertaining, and thought-provoking.

Cumulus Media provides advertisers with personal connections, local impact and national reach through broadcast and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated digital marketing services, powerful influencers, full-service audio solutions, industry-leading research and insights, and live event experiences.

For more information visit www.cumulusmedia.com .

Position Overview

Cumulus | Nashville is looking for a Sports Marketing Lead to help bring campaigns to life across Cumulus Nashville stations and digital platforms. Think of this role as the quarterback for all station marketing efforts. You'll work alongside Programming, Sales, Digital, Events, and Content teams to execute campaigns that connect with listeners both on-air, in-person and on-line.

You'll keep projects organized, moving, and on brand while bringing fresh ideas and creative energy to the table.

Key Responsibilities

& Qualifications Responsibilities: Lead execution of multi-platform sports marketing campaigns across our station portfolio. Coordinate timelines, assets, approvals, and campaign launches. Contribute creative concepts for station promotions, events, contests, and community initiatives. Track campaign performance and development of post-campaign recaps and insights.

Work directly with the Program Directors on the scheduling and execution of on-air and online contesting and helps with the communication of campaign execution to the programming staff. Work directly with Sales Management and/or Account Team to develop successful marketing & promotional concepts for clients. Lead Sales & Marketing Coordinator team, and Interns from recruitment to weekly tasks.

What you Bring (Qualifications): Degree or equivalent experience in Marketing, Communications, Business Advertising, or related field Strong written and verbal communication skills Proficient in digital and social media strategies Internship, campus leadership, freelance, or project-based experience welcomed. Strong project management and organizational skills Efficient in: Microsoft, PM tools, Canva Requires the ability to work regular business hours and will include other hours out of office, including nights, weekends, and some holidays.

Passion for sports marketing, media, radio, events, and local culture Pay Range USD $40,000.00

  • USD $45,000.00 /Yr.

What We Offer

Competitive Pay Focused, responsible and collaborative work environment with the ability to ask, “what if” and try innovative solutions Medical, Dental & Vision Insurance coverage 401K with company match Paid Vacation, Sick & Holiday time off Parental leave time off benefits, life insurance, disability insurance, wellness, and an employee referral bonus program For immediate consideration, please visit: https://jobs.

cumulusmedia.com/careers For more information about Cumulus Media, visit our website at: https://www.cumulusmedia.com/ EEO Statement CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).

Responsibilities

Lead execution of multi-platform sports marketing campaigns across our station portfolio. Coordinate timelines, assets, approvals, and campaign launches. Contribute creative concepts for station promotions, events, contests, and community initiatives. Track campaign performance and development of post-campaign recaps and insights.

Work directly with the Program Directors on the scheduling and execution of on-air and online contesting and helps with the communication of campaign execution to the programming staff. Work directly with Sales Management and/or Account Team to develop successful marketing & promotional concepts for clients. Lead Sales & Marketing Coordinator team, and Interns from recruitment to weekly tasks.

What you Bring (Qualifications): Degree or equivalent experience in Marketing, Communications, Business Advertising, or related field Strong written and verbal communication skills Proficient in digital and social media strategies Internship, campus leadership, freelance, or project-based experience welcomed. Strong project management and organizational skills Efficient in: Microsoft, PM tools, Canva Requires the ability to work regular business hours and will include other hours out of office, including nights, weekends, and some holidays.

Passion for sports marketing, media, radio, events, and local culture Competitive Pay Focused, responsible and collaborative work environment with the ability to ask, “what if” and try innovative solutions Medical, Dental & Vision Insurance coverage 401K with company match Paid Vacation, Sick & Holiday time off Parental leave time off benefits, life insurance, disability insurance, wellness, and an employee referral bonus program For immediate consideration, please visit: https://jobs.

cumulusmedia.com/careers For more information about Cumulus Media, visit our website at: https://www.cumulusmedia.com/

Description copied from Cumulus Media's careers page. Read the full posting before you apply.

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