All-Round Marketer

This is a broad, all-rounder position for someone who can think strategically but isn't afraid to get stuck into execution. You'll be responsible for shaping our marketing direction, building campaigns from the ground up, and managing the day-to-day across digital channels.

Key Responsibilities

Strategy & Planning Audit current marketing activity and identify gaps and opportunities across all three brands Develop and maintain a rolling marketing strategy aligned to business goals Report on performance and make data-led recommendations to the director CRM Management Own and manage our Go. High. Level (GHL) CRM, including pipelines, automations, and lead workflows Maintain data integrity and ensure all contacts are properly tagged and segmented Build and optimise automated email and SMS sequences for lead nurture Social Media Manage organic social media across all three brands (primarily Facebook, Instagram, and LinkedIn) Plan and produce content calendars, copy, and basic creative assets Grow audience engagement and brand awareness in our target markets SEO Manage on-page and technical SEO across our websites Produce or coordinate regular blog and content output to drive organic traffic Monitor rankings and implement improvements using tools such as SEMrush or similar Paid Advertising Plan, build, and manage paid ad campaigns across Meta and Google Ads Monitor budgets, optimise performance, and report on ROAS and cost per lead Test creatives and audiences to improve campaign efficiency over time What We're Looking For Proven experience in a broad digital marketing role, ideally within property, financial services, or a similarly regulated or trust-led sector Hands-on experience with a CRM platform (Go.

High. Level experience is a strong advantage) Confident running paid social and Google Ads campaigns with real budget accountability Solid understanding of SEO principles and content marketing Organised, self-driven, and comfortable managing multiple brands simultaneously Strong written communication skills with an eye for detail