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Regional Marketing Manager
Job description
At Australian Venue Co. (AVC), our Sales & Marketing team supports our venues through data-driven insights, innovative campaigns and initiatives that deliver exceptional customer experiences and organic revenue growth.
About the Role
We’re looking for a commercially minded Regional Marketing Manager to join our Queensland marketing team. Reporting to the Marketing Lead – QLD, you’ll manage a designated portfolio of venues while supporting the coordination, development and delivery of marketing activity across the broader Queensland region. This is a hands-on leadership role responsible for executing venue marketing strategies, managing budgets, overseeing campaigns and driving measurable commercial outcomes.
You’ll also support team development, coordinate workloads and contribute to major events, group-wide initiatives and new venue projects. The role will suit an experienced marketing professional who understands hospitality, thrives in a fast-paced environment and can balance creative thinking with strong commercial acumen.
What You’ll Do Develop and execute quarterly marketing strategies across your venue portfolio. Support the Queensland Marketing Lead with team leadership, development and workload coordination. Deliver national marketing playbooks, major events and group-wide initiatives. Manage venue marketing budgets and provide monthly budget reporting.
Oversee local marketing activity across digital campaigns, promotions, events and content. Brief digital and design teams on promotional and event campaigns. Coordinate campaign timelines, deliverables and stakeholder communications. Identify the most effective marketing channels for each venue and target audience. Oversee content, photography, menu updates and digital platform updates.
Review and optimise digital campaign copy, including Google Ads. Monitor the customer journey and improve engagement and conversion. Use data, customer insights and performance reporting to inform decisions. Generate innovative ideas that support venue performance and revenue growth. Manage marketing activity for brownfield, greenfield and acquisition projects.
Support PR activity, media schedules and press releases when required. Share campaign case studies, trends and insights across the marketing team.
About You
You’re an experienced marketing professional with a strong understanding of hospitality operations and venue marketing. You’re confident managing multiple stakeholders, competing priorities and a diverse portfolio of venues. You’ll bring: At least three years’ experience developing and executing marketing strategies. Previous experience managing a team.
Experience managing a portfolio of venues, locations or brands. Strong budget management and financial reporting skills. Experience delivering campaigns, major events or group-wide initiatives. Strong digital marketing and technical capability. Experience using data and performance insights to guide decisions. Excellent written, verbal and copywriting skills.
Strong planning, organisation and time management skills. A creative, innovative and commercially focused mindset. The ability to work autonomously and collaboratively. Strong problem-solving and decision-making skills. Resilience and adaptability in a fast-paced environment. Tertiary qualifications in Marketing, Business or a related field, or equivalent experience.
Technical Skills Meta Business Manager Google Suite Web CMS and CRM platforms Digital marketing and analytics tools Marketing project management platforms Why Join AVC? Join one of Australia’s leading hospitality groups. Work across a diverse portfolio of venues and brands. Make a measurable impact on customer engagement and venue revenue.
Be part of a high-performing and supportive marketing team. Access opportunities to develop your leadership and marketing career. Work in a fast-paced, creative and rewarding environment. At AVC, our values are at the heart of everything we do: Agility, Resilience & Positivity, Disruption, Customer Obsession and Ownership.
If you’re ready to lead impactful marketing across a dynamic Queensland venue portfolio, we’d love to hear from you.
Description copied from Australian Venue Co.'s careers page. Read the full posting before you apply.
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