Paid Search Specialist

We are a global digital agency comprised of strategists, creatives, media experts, data scientists, and engineers driven by one common purpose — accelerate business growth through marketing and digital transformation. Named a top 3% Google Premier Partner and recognized by Inc. 5000 and Adweek’s 75 Fastest Growing Companies, we’re constantly looking for “A” players to join our team.

The rapid growth is attributed to our strongest asset — our people. Our teams are highly collaborative and work closely with each client to set clear goals and objectives so that we can deliver exceptional results. Mindgruve is a place where every opinion is valued. Not only will you be empowered to contribute ideas, but you will also play a key role in the execution and driving success for brands across a variety of industries. Sound fun? Perfect — you’ll fit right in.

Mindgruve is seeking a self-motivated, results-driven Paid Search Specialist with a focus on paid search / PPC / SEM. Our ideal candidate will proactively identify SEM/PPC opportunities while staying up to date on the latest trends and best practices within the SEM industry.

What You'll Do Here:

• Track, measure and report on paid search campaigns across multiple engines.
• Optimize paid search campaigns across multiple engines.
• Support the Paid Search team in developing strategies as well as the day to day management of accounts.
• Responsible for coordination and tracking of regular performance media tasks as well as ad-hoc deliverables.
• Keyword research and search query reporting analysis for ad group development.
• Analysis and optimization of keywords, ad copy, and landing pages.
• Monitor and assess the competitive landscape and keyword ranking performance.
• Follow and stay on top of industry best practices from Google, Microsoft Ads, and others.
• Collaborate with Paid Search team management to develop new campaigns and strategies.
• Contribute to the development of client ready presentations.
• Client reporting at varying cadences (weekly, monthly, QBRs).

We Need a Person With:

• Bachelor’s degree - preferably in marketing, communications or business administration.
• 1-2 years of paid search/online marketing experience, preferably in an agency setting.
• Expertise with Google Ads and Microsoft Ads. Search Ads. 360 experience is a plus.
• Knowledge of and experience with analytics and competitive analysis tools.
• Proficiency in the Google Workspace and Microsoft Office software suites.
• Ability to work both independently and as part of a team.
• Professional and personal integrity.
• Detail-oriented mindset, focused on driving results and analyzing data to gain insights and opportunities for growth.
• Excellent verbal and written communication skills.
• Strategic thinker with strong analytical skills.
• Experience with online bid management platforms is a plus.
• Google Ads Search certification.