Community Liaison (NoVA/DC Metro Area)

Job Details: Job Location: R2P

• Across the DMV
• Metro Area: No. Va, DC, Balt, MD, Position Type: Full Time, Salary Range: $80000.00 - $100000.00Base+Commission/year, This role covers our West Territory, primarily serving Rehab 2 Perform's Northern Virginia locations. The Physician Liaison is a vital member of the Rehab 2 Perform growth team. This role combines strategic medical outreach and relationship-building to support the expansion of our physical therapy and sports rehab services. You'll serve as the main connector between local medical providers, community stakeholders, and R2P locations: helping ensure awareness, education, and consistent referrals to our high-performance, movement-based model. You will play a critical role in physician engagement, referral strategy, and brand presence within the region. This position requires a proactive, highly relational individual who is confident navigating medical practices, community organizations, and performance-focused networks.This is a field-based, self-directed role. You build and manage your own territory route and follow-up cadence with minimal daily oversight. Core Responsibilities Medical Provider Engagement & Education Build, maintain, and grow strong relationships with physicians, specialists, nurse practitioners, and other healthcare providers in the region. Conduct in-person visits, presentations, lunch-and-learns, and follow-ups with referring practices to ensure consistent communication and brand alignment. Educate medical professionals on Rehab 2 Perform’s unique model, services, and outcomes. Maintain a consistent, self-managed weekly visit schedule across the assigned territory, tracked and logged in Badger Mapping and/or other CRM software Referral Strategy & Performance Collaborate with Site Directors and the CMO to develop targeted referral strategies aligned with growth goals. Monitor referral patterns and metrics using CRM tools, identifying trends and opportunities to enhance patient volume and care coordination. Serve as a liaison between clinical teams and external referral partners to ensure a smooth transition of care. Performance against referral and initial evaluation (IE) growth targets directly impacts quarterly bonus eligibility. Community Engagement & Brand Representation Build partnerships within R2P’s six marketing pillars: Medical, Business, Fitness, High School, Youth Sports, and Military. Represent R2P at events such as health fairs, athletic tournaments, school engagements, and workshops. Communicate R2P’s mission and services effectively across all levels of community and provider interaction. Strategic Planning & Reporting Contribute to the development of monthly outreach and engagement plans in collaboration with the CMO. Track outreach activities, visits, and referral impacts; provide weekly updates to leadership and participate in strategy reviews. Adjust outreach based on feedback, analytics, and regional performance. Requires reliable transportation and daily travel throughout the assigned territory. Occasional evening or weekend events.

Compensation

Salary paid semi-monthly, plus quarterly performance bonus tiered on patient and referral growth targets (first bonus review at 6 months) 401(k) with company match up to 4%, eligible after 3 months $325/month medical premium stipend PTO starting at 2 weeks annually Mileage and travel reimbursement based on home office location Qualifications: Education: Bachelor's degree in Marketing, Health Sciences, Business, Communications, or a related field.

Experience: 1+ years of experience in physician relations, medical sales, healthcare outreach, or marketing (preferably in physical therapy, orthopedics, or wellness/performance healthcare). Experience both developing new referral relationships and maintaining/growing an established territory." Skills & Attributes: Excellent interpersonal and verbal communication skills; ability to connect with both clinical and non-clinical stakeholders.

Proficient in CRM/data tracking tools and Microsoft Office/Google Workspace. Familiarity with Badger. Mapping and/or other Route Tracking Applications Strong organizational skills, attention to detail, and ability to work independently in the field. Confident public speaker and storyteller with a passion for movement, wellness, and recovery.

Flexible availability to attend occasional evening or weekend events.