Creative Strategist

Description ZyG is building the first Agentic Operating System for eCom scale. We help product inventors and entrepreneurs turn ideas into real Direct-to-Consumer businesses, tackling the three things that actually kill eCom growth: bad product bets, no real scale infrastructure, and financing that's usually a mess. Our connected system of AI Agents runs on one unified data layer, tests scale-market fit, replaces the fragmented tools, agencies, and manual workflows most brands duct-tape together, and brings the financing needed to actually scale.

The Role We're hiring a Creative Strategist to join a fast-moving performance creative team testing and building new brands in the market, daily. This isn't a traditional marketing role. You'll be the sole creative owner of brands we're testing daily, to decide if a brand's worth scaling into a $100M business. Fast. You'll ideate and brief paid ads, live and breathe ads all day, and crack a new brand practically every day. This is a ground floor seat on a startup with real ambition. If you're the kind of person who wants to point at something and say "I built that," this is your seat.

What you'll do

Own the full creative output of your brands, end to end Research, ideate, and write ads and briefs that actually convert Read ad account data and turn performance into new creative angles Stay ahead of what's moving on TikTok, Instagram, and the rest of the feed Work closely with Designers, Media Buyers, and Go-To-Market to bring it all to life

Requirements

At least 1 year as a Creative Strategist at a DTC growth company with real results, or as a Copywriter / Strategic Planner at a creative agency Experience directing a creative team: designers, editors, creators, in-house talent Sharp copywriting instincts, real direct response experience, and a pulse on what's actually working in ad accounts right now Native English speaker with excellent writing AI-native: curious, experimental, not afraid of new tools. Claude, ChatGPT, MCP and the rest feel like a natural part of how you work Wants ownership, moves fast, and wants to build something big

Advantages