332 open roles
Associate Media Manager, Brand
$70k to $99k
Against the United States typical range
Job description
Business Unit Overview Headquartered in Lakeville, Minn., Post Consumer Brands, a business unit of Post Holdings, Inc., is dedicated to providing people and their pets with delicious food choices for every taste and budget. The company's portfolio includes beloved brands such as Honey Bunches of Oats™, PEBBLES™, Grape-Nuts™ and Malt-O-Meal™ cereal and Peter Pan™ peanut butter, as well as Rachael Ray® Nutrish™, Kibbles 'n Bits™ and 9Lives™ dog and cat food.
Post also provides private label solutions to customers in pet food, cereal, nut butters and granola. As a company committed to high standards of quality and to our values, we are driven by one idea: To make lives better by making delicious food accessible for all. For more information about our brands, visit www.postconsumerbrands.
com and follow us on LinkedIn or Facebook for the latest news. Location Description Post Consumer Brands corporate headquarters in Lakeville, Minnesota, is about 20 miles south of Minneapolis and St. Paul, Lakeville has all the benefits of smaller town living with access to everything a large metropolitan area has to offer.
Join more than 400 team members collaborating on the two-building campus to help put breakfast on the tables of millions of consumers in North America.
Responsibilities
Post Consumer Brands is seeking an Associate Media Manager, Brand to help build and execute data driven digital marketing programs across all media channels. Planning, measuring and optimizing media programs is a key part of this role. Proven ability to drive results. Being comfortable with data and ambiguity will be important as you are helping shape a new capability.
Work Location: Hybrid, 3 days per week in Lakeville, MN office.
Responsibilities
and Accountabilities Media Planning Responsible for management of day-to-day communication with external agency partners to support the launch of new media programs across brands Support media campaign planning, activation, and optimization across all media tactics Plan media budgets across a wide variety of media channels including national and retail TV, OLV, display, social media, promo, search and in-store Lead media capabilities evaluations and provide recommendations for future spend Media Measurement Outline measurement goals for media spend across media partners Translate data into actionable insights, identifying opportunities and risks Assess media performance on key traditional and e-commerce metrics metrics (ROAS, iROAS, influenced sales) and communicate impact of programs by brand to the broader organization Monitor daily pacing and performance across national and retail media partners, offering analysis and optimizations to brand media managers Responsible for aggregating all partner level performance reports, communicating key themes and optimizations to cross-functional partners Pull ad hoc reports for brand media managers to showcase media effectiveness Creative Strategy Help lead creative approach and execution for paid media across multiple media channels Support creative process flow for national media: initial requests, feedback, internal & external reviews, deployment Lead process for creative optimizations & testing strategies, including A/B testing Strategic Collaboration Work with cross-functional teams including Brand, Sales, & Mar.
Comm Combine brand insights with sales priorities & deploy into media investments Partner closely with agency to define and deliver on campaign KPIs, closely monitoring programs Educate partners on the changing landscape of digital & retail media Qualifications Education BA required. Marketing, Communications, or Journalism preferred.
Experience 2-5 years marketing, media planning, and/or strategy experience Ecommerce experience required Digital experience on agency or client side required Great attitude : realize that the energy and attitude they bring, impacts not only their performance but the performance of those around them Transparency : are direct, factual, and straight-forward Flexibility : ask questions for greater insight, and make recommendations relative to alternatives, options or other solutions Critical thinker with strong, proven analytical skills Detail oriented with excellent organizational skills Experience in multiple digital media channels, search, programmatic and social experience preferred The ability to successfully partner with multiple stakeholders and thrive in a fluid environment while managing multiple priorities Excellent written, communication, and presentation skills The pay range for this position is $70,386 - $98,541 per year.
Post Consumer Brands is seeking an Associate Media Manager, Brand to help build and execute data driven digital marketing programs across all media channels. Planning, measuring and optimizing media programs is a key part of this role. Proven ability to drive results. Being comfortable with data and ambiguity will be important as you are helping shape a new capability.
Work Location: Hybrid, 3 days per week in Lakeville, MN office.
Responsibilities
and Accountabilities Media Planning Responsible for management of day-to-day communication with external agency partners to support the launch of new media programs across brands Support media campaign planning, activation, and optimization across all media tactics Plan media budgets across a wide variety of media channels including national and retail TV, OLV, display, social media, promo, search and in-store Lead media capabilities evaluations and provide recommendations for future spend Media Measurement Outline measurement goals for media spend across media partners Translate data into actionable insights, identifying opportunities and risks Assess media performance on key traditional and e-commerce metrics metrics (ROAS, iROAS, influenced sales) and communicate impact of programs by brand to the broader organization Monitor daily pacing and performance across national and retail media partners, offering analysis and optimizations to brand media managers Responsible for aggregating all partner level performance reports, communicating key themes and optimizations to cross-functional partners Pull ad hoc reports for brand media managers to showcase media effectiveness Creative Strategy Help lead creative approach and execution for paid media across multiple media channels Support creative process flow for national media: initial requests, feedback, internal & external reviews, deployment Lead process for creative optimizations & testing strategies, including A/B testing Strategic Collaboration Work with cross-functional teams including Brand, Sales, & Mar.
Comm Combine brand insights with sales priorities & deploy into media investments Partner closely with agency to define and deliver on campaign KPIs, closely monitoring programs Educate partners on the changing landscape of digital & retail media Education BA required. Marketing, Communications, or Journalism preferred.
Experience 2-5 years marketing, media planning, and/or strategy experience Ecommerce experience required Digital experience on agency or client side required Great attitude : realize that the energy and attitude they bring, impacts not only their performance but the performance of those around them Transparency : are direct, factual, and straight-forward Flexibility : ask questions for greater insight, and make recommendations relative to alternatives, options or other solutions Critical thinker with strong, proven analytical skills Detail oriented with excellent organizational skills Experience in multiple digital media channels, search, programmatic and social experience preferred The ability to successfully partner with multiple stakeholders and thrive in a fluid environment while managing multiple priorities Excellent written, communication, and presentation skills
Description copied from 8th Avenue Food & Provisions's careers page. Read the full posting before you apply.
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