Mars

Key Account Analyst

Mars

TUR-Istanbul-IstanbulFull timePosted Aug 3, 2026

Job description

Job Description: This position is responsible for supporting the Key Account team in achieving sustainable business growth by providing advanced analytical insights, maintaining accurate customer and internal data systems, and ensuring flawless execution of customer plans. The role delivers business-critical analytics, tracking performance against customer and internal KPI’s, and enabling improved decision making through actionable insights and recommendations.

This role is responsible for: Supporting annual GSV, NSV and trade spend planning through accurate reporting and forecasting in key accounts. Leading data analysis, customer scorecards, promo evaluation and post-event analysis. Ensuring flawless item setup, price updates, contract management and customer portal accuracy.

Providing deep insights that help identify growth opportunities, optimize assortment, and improve ROI in collaboration with Key Account Managers.

Job responsibilities

Ensure timely delivery and accuracy of customer reports, dashboards and performance analyses to support business reviews. Track monthly sales performance, promo effectiveness, distribution gains and pricing execution; highlight risks and opportunities. Manage customer master data, including item setup, listing forms, promo forms and internal and external systems Support annual and monthly business planning processes with scenario modelling, forecasts and profitability analysis.

Build insights-based recommendations through analysis of assortment, shelf data, share reports, in-outs and competitive activities. Maintain and update trade term agreements, promo calendars and customer documentation, ensuring alignment with internal guidelines. Partner closely with Key Account Managers, Finance, and Category teams to ensure strong alignment and operational excellence.

Continuously improve reporting templates, automate manual processes and enhance data quality.

Requirements

Graduate calibre with experience in FMCG/consumer products; analytical or commercial roles preferred. Strong analytical skills with ability to interpret data, draw insights and translate them into clear actions. Experience working with cross-functional teams and managing multiple stakeholders. High attention to detail, accuracy and ability to manage large data sets.

Strong problem-solving ability and continuous improvement mindset. Familiarity with key systems (e.g., KA b2b systems, Nielsen, Power BI, Excel). Ability to work independently while supporting team objectives and deadlines. Strong communication skills and ability to influence without authority. Critical Leadership Competencies required for the role: Customer Focus Collaborates Plans & Aligns Drives Results Business Insights Key Functional competencies & Technical skills Business Analysis & Insights – Expert Data Systems & Reporting Tools (Excel/BI/Nielsen) – Expert Financial & Analytical Acumen – Advanced Customer Execution & Management – Advanced Strategic Revenue Management – Advanced

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